Academic Connect492984
Townsville
Professional
Full time
Closing on: Jun 16 2025
Creating a brighter future for life in the Tropics and beyond, through education and research that makes a difference locally, and globally, James Cook University (JCU) now have an exciting opportunity available for an International Digital Marketing Officer to join our dynamic team in the Marketing Directorate.
- Full-time continuing role at our Townsville Bebegu Yumba campus, Douglas.
- HEWL 6: $85,816 - $92,948 per annum plus up to 17% superannuation
- A 3% pay rise from July, and additional 2.75% from December 2025.
WHAT YOU CAN ACCOMPLISH IN THE ROLE
As the International Digital Marketing Officer at James Cook University (JCU), you will play a key role in expanding the University’s international reach by delivering strategic and engaging digital marketing campaigns. In this position, you will enhance JCU’s global brand visibility, support international student recruitment, and drive meaningful engagement across multiple digital platforms. You will be responsible for developing and executing targeted multi-channel campaigns that generate high-quality leads and contribute to recruitment goals. Through the creation of accessible, high-impact digital content, you will ensure our messaging aligns with brand standards and speaks effectively to global audiences.
WHAT YOU WILL BRING TO THE ROLE
To thrive in this role, you will bring significant experience in digital marketing, ideally within a complex organisation where you've successfully led marketing projects and collaborated across diverse teams. You will have demonstrated your ability to manage digital campaigns from concept through to execution, while navigating competing priorities and delivering results on time and within budget. You are confident using digital tools, and marketing automation platforms. Your skills in content creation are matched by your ability to interpret performance data and translate it into actionable insights. With strong communication and interpersonal abilities, you are adept at building relationships and working collaboratively with stakeholders from various cultural and professional backgrounds.
WHY JCU?
JCU offers a culturally diverse working environment with opportunities for professional and personal growth. Employee wellbeing is at the core of our values, and we support our people through the provision of flexible working conditions and many other benefits including:
- A generous superannuation scheme with up to 17% employer contributions with UniSuper
- 5 weeks of annual recreation leave, and 15 days of paid sick/personal/carers leave
- Cultural leave and Flexible working options
- Attractive options for salary packaging including discounted health insurance
- Fitness Passport
- Employee Assistance Program
- Professional development support
- Well-equipped campus facilities including medical, cafes, gym and childcare.
WHAT MATTERS TO US AT JCU?
Our People – Our staff, students, and the communities we serve
Our Education – Knowledge has the power to change lives
Our Place – the Tropics and beyond
Our Research – a catalyst for innovation and knowledge generation
HOW TO APPLY
We'd love to hear from you! Click on Apply now and start your journey today.
Click the ‘apply’ button to be redirected to the JCU careers page and follow the below steps:
- Complete the application form
- Upload your current resume
- Upload a cover letter outlining your relevant experience in relation to the key requirements of the role and how your skills and experience will ensure your success in the role.
Applications close Monday, 16th June at 11.59pm.
James Cook University encourages people from all backgrounds who meet role requirements to apply. We value and celebrate the diversity of our community and are committed to ensuring our learning and working environment is safe and welcoming.
ABOUT MARKETING FUTURE STUDENTS AND ADMISSIONS DIRECTORATE
The Marketing, Future Students and Admissions Directorate provides strategic brand management, advertising and promotions which support the recruitment and admissions of undergraduate and post graduate students from domestic and international markets. The Directorate drives and encourages repeat engagement with the University and develops international partnerships and global mobility services that increase participation in higher education from a range of diverse backgrounds and expand JCU's global presence.
