"Marketing and Communication Content Specialist"

Job Details

Indiana Tech is a thriving, independent, teaching-oriented university that delivers career-oriented programming in a wide variety of disciplines that includes business, engineering, computer sciences, criminal justice, cybersecurity, marketing, health sciences, communication and helping professions. Indiana Tech enrolls nearly 1,500 students in its traditional undergraduate programs on its picturesque main campus, and nearly 5,000 students in its adult and online program. We offer degrees at the associate, bachelor’s, master's, and doctoral levels and undergraduate and graduate certificates.

Over 41% of our students are either globally or domestically diverse; this contributes to our unique vibrant and inclusive campus community. All academic programs are designed to provide students with relevant and practical experiences, including an emphasis on internships. The university is accredited by the Higher Learning Commission.

Indiana Tech is committed to fostering a welcoming and respectful environment for all. We actively support the recruitment, engagement, and retention of students, faculty, and staff from a wide range of experiences, backgrounds, and perspectives. We believe that creating a sense of connection and support across our campus community plays an essential role in preparing students to succeed and contribute in a global society.

Indiana Tech has big plans for its future. Learn more at Indiana Tech Strategic Plan or strategicplan.indianatech.edu.

Position Overview

The Marketing and Communication Content Specialist is responsible for producing engaging, audience-focused content that tells the university’s story and strengthens its brand presence across multiple platforms. This is an on-site position in the Marketing Department on our Fort Wayne Campus, working under the supervision of the Associate Vice President for Marketing & Communication. This role develops compelling copy, stories and creative assets to support student recruitment, enrollment growth, alumni engagement and institutional visibility.

This position is ideal for a versatile storyteller who can craft content for print, digital, web and video platforms while collaborating with designers and other marketing staff to bring ideas to life.

Essential Duties & Responsibilities

Content Creation and Storytelling

• Write, edit and produce content for a wide variety of marketing materials, including websites, magazines, print collateral, social media, email campaigns, advertisements and video scripts.
• Source and develop stories from students, alumni, faculty and employer partners to highlight the university’s impact.
• Serve as a contributing writer for feature articles and copy in Indiana Tech Magazine, the university’s alumni publication.
• Create and maintain a library of student, alumni and employer partner testimonials for use across channels.
• Support social media content development in collaboration with the social media manager.
• Collaborate with the photo and video director to support storytelling and university positioning.

Collateral Development

• Draft and update marketing collateral (both print and digital) to ensure accuracy, consistency and alignment with the university’s brand and messaging.
• Collaborate with designers to ensure visual and written elements effectively work together.

Collaboration and Support

• Work closely with the marketing leadership team to execute content strategies for campaigns and initiatives.
• Provide proofreading, editing and writing support for cross-functional marketing projects.
• Assist with press releases, media stories and internal/external communications as needed.

Qualifications

• Bachelor’s degree in marketing, communications, journalism or related field.
• Exceptional writing, editing and storytelling skills. Writing samples are required.
• Strong organizational skills and ability to manage multiple assignments under deadlines.
• Familiarity with brand voice and consistency in messaging.
• Familiarity with Associated Press writing style is preferred.
• Ability to collaborate effectively with team members and stakeholders.

Experience

• 2–4 years of experience in content creation, writing or marketing communications.

*Application materials must include a cover letter and resume. Applicants must be prepared to provide a written response to Tech's mission and vision. The position remains open until filled; a review of candidates will commence as application materials are received.

Company

Founded in 1930, Indiana Technical College offered an accelerated engineering degree to provide a pathway for engineering students into the workforce during the Great Depression. Today, we are known as Indiana Tech, a comprehensive university with the core purpose of providing career-focused, professional programs of higher education.

At Indiana Tech, students get intellectual rigor and real-world insights from respected faculty who bring years of industry experience into the classroom. It is reinforced by hands-on labs, research beyond the classroom, and close connections to internships and other experiences that make learning real.

Each interaction in this fertile educational environment is an opportunity to move closer to graduation, career success and a life well lived.

Every member of Indiana Tech’s staff has an important job to do, and each takes pride and finds meaning in being part of an exceptional university.

Company info

Website: www.indianatech.edu