Marketing at Indiana University Bloomington
85/100
Duration: 4 yrs
Tuition: 38,000 USD
Employment Rate: 90%
Career Outcomes:
Marketing ManagerBrand ManagerDigital Marketing SpecialistMarket Research AnalystAdvertising Coordinator

Course Overview

The Marketing program at Indiana University Bloomington is designed to equip students with the skills and knowledge to understand consumer behavior, develop strategic marketing plans, and leverage digital tools for effective brand management. Offered through the Kelley School of Business, the program emphasizes real-world applications through case studies, internships, and hands-on projects. Unique features include access to cutting-edge marketing analytics tools and opportunities to work on live client projects.

Career Prospects

Graduates of this program are prepared for dynamic roles in various industries, including advertising, digital marketing, and brand management. The strong industry connections of the Kelley School facilitate high employability, with many students securing positions in top firms upon graduation.

Key Faculty and Staff

While specific faculty names for the Marketing program are not listed in public sources, the Kelley School of Business is known for its accomplished professors with expertise in consumer insights, digital marketing strategies, and market research.

Unique Facilities and Partnerships

Students benefit from state-of-the-art facilities at the Kelley School, including dedicated spaces for marketing simulations and data analytics labs. The school maintains partnerships with leading corporations, offering students networking opportunities and access to real-world marketing challenges through collaborative projects.

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