Rate My Professor James Aday

James Aday serves as Associate Professor of Hospitality and Tourism Management in the Business & Economics faculty at San Francisco State University, within the Lam Family College of Business. He joined the university in 2014, advancing from Assistant Professor to his current position. Aday's academic journey began with a B.B.A., emphasizing Marketing and Hospitality Retail Management, earned from Eastern New Mexico University in 2009. He continued at Texas Tech University, where he obtained an M.S. in Hospitality and Retail Management in 2010 and a Ph.D. in Hospitality Administration in 2013. His doctoral work was recognized with prestigious awards, including the College of Human Sciences Outstanding Graduate Student honor in November 2012 and the Best Practical Implications Paper at the 18th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism on January 2, 2013.

Aday's research specializations lie in hospitality marketing, management practices, and consumer behaviors within tourism and the restaurant industry. His publications appear in prominent journals and explore topics such as flash-sale promotions, expatriate challenges in international hospitality, online restaurant ratings, digital identities of tourism websites, and eco-sustainable travel behaviors. Key works include 'Competitive advantage or market saturation: An in-depth comparison of flash-sale sites through content analysis' (Journal of Hospitality Marketing & Management, 2015, with K.V. Phelan), 'Digital personalities: an examination of the online identity of travel and tourism web sites' (Journal of Hospitality and Tourism Technology, 2013, with K.V. Phelan, J.E. Mills, A.C. Douglas), 'Consumer Generated Restaurant Ratings: A Preliminary Look at OpenTable.com' (Journal of New Business Ideas & Trends, 2016, with D.C. Taylor), 'Framework for success: overcoming contemporary challenges of western expatriate managers in the Chinese hospitality industry' (Journal of Human Resources in Hospitality & Tourism, 2015, with C. Mejia, K.V. Phelan), 'Subordinates' perceptions of Western expatriate hotel managers in China: The effects of conflict avoidance' (Journal of Human Resources in Hospitality & Tourism, 2016, with C. Mejia, K.V. Phelan, X. Yi), and 'Deals inside: examining restaurant operators’ motives when choosing whether to offer a flash-sale' (Journal of Foodservice Business Research, 2018, with K.V. Phelan, S. Ravichandran). His scholarship has accumulated over 50 citations, influencing discussions on strategic marketing and cross-cultural management in hospitality. Aday contributes to the department through teaching and maintains office hours for students.