Enrollment Communications Manager
Job Details
Job no: 495050
Work type: Regular
Location: Los Angeles
Categories: Salaried
Title: Enrollment Communications Manager
Department: Admission
Duration: Indefinite
Employment Status: Exempt, Full Time
Job Summary
Reporting to the Dean of Admission, the Enrollment Communications Manager leads the development and execution of strategic communications that support student recruitment, admission, and enrollment goals. The Enrollment Communications Manager will manage multi-channel communications initiatives throughout the enrollment lifecycle, ensuring prospective students receive timely, relevant, and engaging information. Working closely with Admission and marketing leadership, the Manager oversees communication campaigns, admission web content, social media, and CRM driven outreach to enhance the prospective student experience. The Enrollment Communications Manager collaborates with campus partners to ensure communications are timely, coordinated, and student-centered.
Job Duties
- 30% - Enrollment Communications Campaign Execution - Lead the development, execution, and ongoing optimization of segmented communication campaigns within Slate to support recruitment, application completion, admission, yield, and onboarding objectives. ... (Essential)
- 20% - Social Media and Student Content Management - Manage the strategic direction and day-to-day operation of the Office of Admission’s social media channels... (Essential)
- 15% - Communication Calendar and Campaign Planning - Manage the development and maintenance of event portals, registration forms, and automated communications in Slate. ... (Essential)
- 15% - Website Content Management - Manage Admission and New Student website content... (Essential)
- 15% - Application Review and Administrative Support - Evaluate first year and transfer applications as part of the admission process. ... (Essential)
- 5% - Print & Collateral Coordination - Oversee inventory of admission print materials and promotional items. ... (Essential)
Minimum Qualifications
- Bachelor’s degree in communications, marketing, business, or a related field, or an equivalent combination of education and relevant experience of education and experience.
- Three years of professional experience in communications, marketing, or a related field.
- Experience developing and executing email or digital communication campaigns using a CRM or marketing automation platform.
- Experience collaborating across teams to support communications or marketing initiatives.
- Demonstrated ability to manage multiple projects and timelines in a fast-paced environment. Strong writing and editing skills, with experience developing digital content and ability to adapt messaging for different audiences and channels.
- Demonstrated ability to be detail-oriented and thorough; skilled at anticipating and preventing potential problems and handling a wide variety of tasks with efficiency and accuracy.
- Strong commitment to a quality work product.
- Demonstrated skill in adapting to and performing work effectively in high-volume, high accountability, confidential environment with multiple and changing priorities.
- Effective organizational, logistical, time management and planning skills with the ability to manage and prioritize multiple tasks/projects simultaneously, prioritize and fulfill the functions of an office in a timely manner.
- Ability to self-motivate and work independently.
- Ability to provide effective leadership and training, and to work effectively and professionally across functions, disciplines, levels, and with diverse groups.
- Familiarity with digital tools and platforms, including CRM systems, content management systems, social media channels.
- Basic design skills for digital content creation using tools such as Canva, Adobe Photoshop, or similar platforms.
- Basic technical aptitude and willingness to learn new systems, including CRM platforms and HTML.
- Proficiency with standard office and productivity tools (e.g., Microsoft Office, Google Workspace)
- Demonstrated commitment to equity, inclusion, and working with diverse communities.
Preferred Qualifications
- Five years of professional experience in communications, marketing, or a related field.
- Experience with Slate by Technolutions or a similar CRM platform.
- Experience in higher education, admissions, or student-facing communications. Familiarity with social media content planning and basic website content management (CMS).
EXPECTED HIRING RANGE: $70,304/yr-$75,000/yr
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