Healthcare Marketing, Department of Marketing, Management, and Health Care Administration - Adjunct Faculty

Healthcare Marketing (HMGT 335):

An examination of the makeup of the healthcare market, the role of marketing in the delivery of healthcare, and relevant consumer behavior. Topics include basic principles and key concepts related to the design and implementation of marketing efforts in health services organizations. The goal is to develop and evaluate healthcare marketing plans. Discussion covers the marketing process and the development and analysis of strategic healthcare marketing plans.

Required Education and Experience:

• Master's degree in Healthcare Management, Public Health, Health Admin, or a related field from an accredited institution of higher learning
• 5 years directly relevant, current and active industry experience in Healthcare.
• 3 years of experience teaching adult learners online and in higher education.
• This position is specifically to teach remotely.

Preferred Education and Experience:

• Terminal degree preferred in Healthcare Management, Public Health, Health Admin, or a related field from an accredited institution of higher learning
• Hold one or more certification such as CPHIMS, CHDA, CHFP, CPA, CPHQ, LSSGB/LSSBB, PMP, FACHE, RHIA/RHIT/CHDA/CHPS/CPHIMS, FACHE/CHFP/CPA, PMP, CISSP