Marketing Specialist Senior
Job Description:
- Coordinates production of publications or promotional material including engagement and oversight of designers, writers, and photographers. Develops and maintains marketing communication plans and calendars.
- Explores concepts and ideas for promotional materials and designs marketing projects utilizing a variety of tools. Writes and proofs copy to include promotional material, press releases, Web and social media content.
- Ensures compliance with institutional communication, branding/identity, and marketing standards. Maintains integrity of overall University brand and/or unit brand.
- Translates message points into clear communication and meets well-defined communication objectives.
- Develops plans and oversees execution of small to medium size events of moderate complexity.
- May be responsible for department or college-specific marketing or communication-related initiatives or programs.
- May approve advertising within budget parameters. May be responsible for marketing budget for area of responsibility and for other related budgets.
- May respond to inquiries from or supervise staff and student employees.
Short Job Description:
- Bachelor's degree in related field from an accredited institution.
- Three years' relevant experience.
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