Sr. Manager, Marketing and Brand Strategy
Job Summary
The David Eccles School of Business is seeking a strategic and
collaborative Senior Manager of Marketing and Brand Strategy
Management to serve as the strategic marketing partner for assigned
programs, departments, centers, institutes, and school initiatives
while providing project management and supervision for the
department's graphic design and web teams.
Reporting to the Senior Director, Brand Strategy, Marketing, and
Communications, this position develops integrated marketing
strategies, builds trusted relationships with school partners, and
leads marketing initiatives from planning through multi-channel
execution to advance the school's priorities.
In addition to leading assigned portfolios and partnerships, this
position provides supervision and project management for the
department's graphic design and web teams, ensuring work is
effectively prioritized, resources are aligned with departmental
priorities, and marketing initiatives are delivered with quality,
consistency, and accountability.
The ideal candidate is both strategic and operationally strong,
with experience leading integrated marketing initiatives in a
collaborative environment. This position requires excellent
relationship management, communication, leadership, and project
management skills, along with the ability to develop effective
marketing strategies, manage multiple priorities, and translate
strategy into coordinated, high-quality execution. Success in this
role depends on sound professional judgment, initiative,
collaboration, and a commitment to delivering measurable
results.
Learn more about the great benefits of working for
University of Utah: benefits.utah.edu
The department may choose to hire at any of the below job
levels and associated pay rates based on their business need and
budget.
Responsibilities
- Serve as the strategic marketing partner for assigned programs,
departments, centers, institutes, and school initiatives.
Develop and execute integrated marketing strategies aligned
with organizational objectives, audience needs, and the school's
strategic priorities.
Build strong relationships with school partners while providing
strategic marketing counsel and recommendations.
Lead marketing initiatives from planning through execution,
coordinating work across multiple marketing channels.
Manage multiple marketing initiatives simultaneously while
ensuring quality, accountability, effective communication, and
successful execution.
Provide supervision and project management for the department's
graphic design and web teams, including establishing priorities,
managing workloads and allocating resources to ensure marketing
initiatives are effectively executed and aligned with departmental
priorities.
Ensure marketing and communications initiatives align with the
David Eccles School of Business brand, messaging, strategic
priorities, and quality standards.
Monitor marketing performance and recommend improvements based
on analytics and organizational goals.
Collaborate across the Branding, Marketing, and Communications
team to strengthen marketing effectiveness, consistency, and
continuous improvement.
Support additional strategic initiatives and special projects
as assigned.
Minimum Qualifications
EQUIVALENCY STATEMENT: 1 year of higher education
can be substituted for 1 year of directly related work experience
(Example: bachelor's degree = 4 years of directly related work
experience).
Requires a bachelor's (or equivalency) + 8 years or a master's (or
equivalency) + 6 years of directly related work experience.
Preferences
- Experience working in higher education or other complex,
matrixed organizations.
- Agency experience or experience working with multiple partners,
stakeholders, departments, or business units is a plus.
- Experience developing and executing integrated marketing
strategies across multiple channels and audiences.
- Demonstrated ability to build trusted relationships and serve
as a strategic advisor to organizational leaders and
stakeholders.
- Experience supervising staff and managing design and web
teams.
- Strong understanding of brand management, messaging, content
strategy, and integrated marketing.
- Experience using marketing analytics and performance data to
evaluate effectiveness and inform decision-making.
- Demonstrated ability to manage multiple priorities with strong
organization, communication, and follow-through.
- Excellent written and verbal communication skills.
- Experience with Asana or other project management
platforms.
Special Instructions
Requisition Number: PRN45946B
Full Time or Part Time? Full Time
Work Schedule Summary: Monday through Friday, 9:00 – 5:00
pm. Nights and weekends as needed.
Department: 02160 - School of Business M + C
Location: Campus
Pay Rate Range: $68,545 - $92,000
Close Date: 09/14/2026
Open Until Filled:
To apply, visit https://apptrkr.com/9772430"">https://utah.peopleadmin.com/postings/207595
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