Why Researchers Choose Journal of Nonprofit & Public Sector Marketing for High-Impact Publications
The Journal of Nonprofit & Public Sector Marketing stands as a premier outlet for scholars exploring the intersection of marketing principles and nonprofit organizations, public sector initiatives, and social impact strategies. Established in 1993, this Taylor & Francis publication has evolved into a vital resource for researchers, policymakers, and practitioners seeking to advance knowledge in nonprofit marketing dynamics. With a focus on innovative approaches to fundraising, consumer behavior in social contexts, and public service delivery, the journal attracts contributions from diverse fields including business, sociology, and public administration. Its rigorous peer-review process ensures that published articles meet high standards of scholarly excellence, making it a sought-after venue for those pursuing Nonprofit PhD Jobs or advancing their academic profiles.
Researchers value the Journal of Nonprofit & Public Sector Marketing for its ability to bridge theoretical frameworks with practical applications. Articles often delve into topics such as digital marketing for nonprofits, ethical branding in public sectors, and the role of social media in advocacy campaigns. The journal's commitment to interdisciplinary perspectives fosters collaborations across academia and industry, enhancing the relevance of its content. For PhD candidates and early-career academics in nonprofit sectors, publishing here offers visibility and credibility, directly supporting career trajectories in higher education and research institutions.
Key to its appeal is the journal's emphasis on real-world implications. Studies published in the Journal of Nonprofit & Public Sector Marketing frequently inform policy decisions and organizational strategies, amplifying the societal impact of scholarly work. Whether examining volunteer engagement models or crisis communication in public entities, the content resonates with professionals navigating complex nonprofit landscapes. As open access options expand, accessibility improves, allowing broader dissemination of findings.
For those considering submission, the journal provides clear guidelines that streamline the process, from manuscript preparation to ethical considerations. Success stories from past authors highlight how publishing in this venue has opened doors to funding opportunities and international networks. In an era where nonprofit marketing demands adaptive strategies, the Journal of Nonprofit & Public Sector Marketing remains indispensable.
To explore related opportunities, check out Nonprofit PhD Jobs for academic positions that align with your research interests.
Overview & History
The Journal of Nonprofit & Public Sector Marketing was launched in 1993 by Taylor & Francis, filling a critical gap in academic literature dedicated to marketing within nonprofit and public domains. Initially focused on fundraising techniques and public awareness campaigns, it has grown to encompass broader themes like sustainable development and digital transformation in social enterprises. Over three decades, the journal has published over 500 articles, reflecting evolving challenges in the sector. Its editorial vision prioritizes empirical research and case studies that offer actionable insights, establishing it as a cornerstone for Nonprofit PhD Jobs aspirants. The publication's history mirrors the sector's shift from traditional philanthropy to data-driven marketing, with special issues addressing global events like economic downturns and pandemics.
Scope and Disciplines Covered
The journal's scope centers on applying marketing theories to nonprofit organizations, government agencies, and public services. It welcomes manuscripts on consumer psychology in charitable giving, branding for social causes, and performance metrics for public campaigns. Disciplines include marketing, public administration, sociology, and communications, with a strong emphasis on interdisciplinary work.
| Discipline | Description |
|---|---|
| Nonprofit Marketing | Strategies for fundraising, donor retention, and volunteer mobilization. |
| Public Sector Marketing | Promotion of government services, policy advocacy, and citizen engagement. |
| Social Marketing | Behavior change campaigns for health, environment, and education. |
| Digital and Social Media | Online tools for nonprofit outreach and public sector communication. |
| International Perspectives | Cross-cultural studies on nonprofit operations in global contexts. |
This diverse coverage ensures relevance for researchers in various Nonprofit PhD Jobs paths.
Key Journal Metrics
| Metric | Value | Source |
|---|---|---|
| Impact Factor (2022) | 3.0 | Clarivate JCR |
| 5-Year Impact Factor | 3.2 | Clarivate JCR |
| CiteScore | 4.5 | Scopus |
| SJR | 0.65 | Scopus |
| h-Index | 35 | Scopus |
| Acceptance Rate | Not publicly disclosed | N/A |
These metrics underscore the journal's influence in nonprofit and public sector research.
Indexing and Abstracting
The Journal of Nonprofit & Public Sector Marketing is indexed in major databases, ensuring wide visibility. It appears in Web of Science (Social Sciences Citation Index), Scopus, and EBSCOhost. Additional coverage includes ProQuest, PsycINFO for behavioral aspects, and Google Scholar. For public sector focus, it's listed in PAIS International. This indexing supports discoverability for Nonprofit PhD Jobs researchers. Access abstracts via Scopus or Web of Science.
Publication Model and Fees
As a hybrid journal, it offers subscription-based access with open access options. Authors can publish under a traditional model or pay an Article Processing Charge (APC) for immediate open access. The APC is $2,950 for 2023, waivable for certain regions. No page charges apply. This model balances accessibility with sustainability, appealing to global contributors in nonprofit fields.
Submission Process and Guidelines
Submissions are handled through the ScholarOne platform. Manuscripts should be 6,000–8,000 words, double-spaced, with APA style citations. Include an abstract (150–200 words) and keywords. Ethical standards follow COPE guidelines. Initial review takes 4–6 weeks, with revisions possible. For details, visit the official journal homepage. Tailor your work to the journal's scope for better chances in Nonprofit PhD Jobs pursuits.
Editorial Board Highlights
The editorial board comprises experts from leading institutions. Editor-in-Chief Dr. Renee B. Kosarek (University of Texas) brings decades of nonprofit marketing experience. Associate Editors include specialists in public policy from the UK and US. International members from Australia and Europe ensure diverse viewpoints. Their expertise guides the journal's direction, fostering high-quality publications.
Why Publish in Journal of Nonprofit & Public Sector Marketing?
Publishing here elevates your profile with a respected impact factor and targeted audience. It connects you to networks in academia and practice, aiding Nonprofit PhD Jobs. The journal's focus on impactful research translates to citations and collaborations. Open access amplifies reach, while the peer-review rigor enhances manuscript quality.
Comparison with Similar Journals
| Journal | Impact Factor | Focus | Publisher |
|---|---|---|---|
| Journal of Nonprofit & Public Sector Marketing | 3.0 | Nonprofit marketing, public sector | Taylor & Francis |
| Nonprofit Management and Leadership | 2.5 | Leadership in nonprofits | Wiley |
| Public Administration Review | 6.1 | Public policy and admin | Wiley |
| Social Marketing Quarterly | 1.8 | Social behavior change | SAGE |
| Voluntas | 2.2 | International nonprofits | Springer |
This comparison highlights the journal's strong positioning in marketing-specific nonprofit research.
Researcher Tips for Successful Submission
- Align your research with current calls, like digital ethics in nonprofits.
- Use robust methodologies; mixed methods are favored.
- Engage with recent articles for contextualization.
- Seek feedback before submission via Rate My Professor.
- Plan for revisions; average time to publication is 12 months.
Integrate these tips to maximize success. For academic planning, see the Academic Calendar.