The Rise of Digital Minimalism Among Canadian Gen Z

Young Canadians, particularly those in Generation Z, are increasingly embracing digital minimalism, a deliberate approach to curbing smartphone dependency and reclaiming focus in an always-connected world. This trend involves swapping multifunctional smartphones for simpler devices like flip phones, deleting social media apps, and incorporating regular smartphone breaks into daily routines. At the forefront of understanding this shift is research from Western University, where experts are uncovering how these practices benefit brain function and mental well-being.

In recent months, stories of high school and university students across provinces like Alberta, Ontario, Quebec, and Saskatchewan highlight the movement's momentum. Students report feeling calmer, more productive, and better able to engage in real-life interactions after limiting screen time. This isn't just anecdotal; emerging neuroscience points to tangible cognitive gains from even short periods away from devices.

Emma Duerden: Pioneering Neuroscience Insights at Western University

Dr. Emma Duerden, Associate Professor in the Faculty of Education and holder of the Canada Research Chair in Neuroscience and Learning Disorders at Western University in London, Ontario, is leading investigations into how excessive screen time affects developing brains. Her Developing Brain Lab focuses on neurodiverse children and youth, exploring links between digital media use, self-regulation, anxiety, and cognitive performance.

Duerden's work reveals that constant smartphone connectivity overwhelms the prefrontal cortex—the brain's decision-making hub—with dopamine surges from notifications and likes, leading to brain fog, fatigue, and reduced productivity. Canadian adolescents, among the most digitally dependent globally, start online schooling as early as Grade 3, amplifying these effects during a time when cognitive control centers are still maturing into the mid-20s or later.

Through her research, Duerden emphasizes that brains aren't wired for perpetual high-speed internet access. Multitasking across apps fragments attention, but intentional disconnection restores balance. Her lab's recent study on screen time and self-regulation in neurodiverse children underscores how excessive use correlates with poorer emotional control, a finding with broad implications for Gen Z university students navigating academic pressures.

Proven Cognitive and Mental Health Benefits of Smartphone Breaks

Duerden references randomized controlled trials (RCTs) demonstrating profound benefits from smartphone breaks. In one study, participants abstaining from phones for 1-2 weeks reported heightened overall well-being, diminished anxiety and depression symptoms, and sharper attention and memory. Another trial blocking mobile internet for over two weeks yielded exponential cognitive enhancements, reversing attention deficits akin to 10 years of age-related decline.

These changes stem from reduced prefrontal overload, allowing neural networks to recover. Participants experienced improved focus for tasks like studying or reading, with many noting a 'cognitive boost' that persists post-break. For Gen Z, whose brains are highly plastic, such interventions are particularly potent, fostering better self-regulation and resilience against digital exhaustion.

A March 2026 Statistics Canada longitudinal study reinforces this, showing youth adhering to screen guidelines—under 2 hours daily for those under 17, under 3 hours for 18+—exhibit superior mental health and lower stress compared to heavy users. This data, drawn from thousands of Canadians, highlights population-level impacts relevant to university settings.

Real Stories from Canadian Gen Z Students

Across Canada, Gen Z is experimenting with digital minimalism. Priscilla Ojomu, a 24-year-old law student from Alberta studying in the U.K., deleted Instagram, Snapchat, and TikTok during the pandemic to combat doomscrolling, boosting her productivity. Gavin MacNeil, 19 from Ottawa, adopted a flip phone two years ago, erasing social accounts for a calmer life free from constant pings.

In Red Deer, Alberta, 16-year-old CJ Regencia limits social media due to privacy worries, favoring long-form content. Quebec teens Annabelle Roberge (15) and Vigyanshi Tiwari (17) skip apps amid extracurriculars, while Edmonton’s Priya Mehta (18) axes socials during exams for laser focus. Saskatoon’s Graeme Hopkins (21) handwrites notes since university, rethinking impulsive posting.

These choices yield practical wins: longer study sessions, pleasure reading revival, enhanced navigation via physical maps, and deeper in-person bonds. Students describe feeling more present, happier, and less anxious—aligning with Duerden’s neuroscience-backed predictions.

Neuroscience Explains Why Breaks Work

Smartphones trigger behavioral addiction loops via intermittent rewards, akin to slot machines. Notifications hijack the brain’s reward system, fragmenting attention and eroding deep work capacity. Duerden notes prefrontal cortex fatigue from this overload mimics chronic stress, impairing executive functions like planning and impulse control.

Breaks allow neural recovery: reduced dopamine floods restore baseline sensitivity, sharpening focus circuits. fMRI studies show heightened activity in attention networks post-detox, with lasting gains in working memory. For neurodiverse youth—a focus of Duerden’s lab—breaks mitigate self-regulation deficits exacerbated by screens.

The digital detox industry, valued at $0.4 billion USD, reflects demand for tools like app blockers and retreats. Gen Z leads by repurposing single-use devices (e.g., digital cameras for photography, MP3 players for music), minimizing cognitive switching costs.

Implications for Canadian Higher Education

Canadian universities face rising student mental health challenges, with screen time a key factor. Western University’s research informs policies like screen-free study zones or mindfulness workshops. Institutions could integrate digital minimalism into orientation, promoting phone-free hours to enhance learning.

As paperless campuses proliferate, proactive support—guidelines, counseling, tech alternatives—empowers students. Duerden advocates small changes: device-free meals, bedtime phone bans, weekend breaks. These foster academic success amid Gen Z’s digital fatigue.

Challenges and Broader Mental Health Context

Despite benefits, barriers persist: academic reliance on apps, social pressures, FOMO (fear of missing out). Gen Z’s later-maturing brains heighten vulnerability, per Duerden. Canada’s high digital dependence—95% smartphone ownership—amplifies risks like anxiety epidemics.

UBC research complements this, showing mindfulness curbs problematic use. Universities must address these via holistic strategies, blending neuroscience insights with student-led initiatives.

Practical Actionable Insights for Students and Educators

• Implement daily phone-free hours (e.g., 1 hour pre-bed) to recharge cognition.
• Use single-purpose devices: flip phones for calls/texts, notebooks for notes.
• Set app timers; prioritize long-form content over shorts.
• Incorporate mindfulness: UBC studies link it to reduced dependency.
• University tips: Create phone lockers in libraries; promote offline clubs.

Future Outlook: Research and Policy Directions

Duerden’s lab eyes longitudinal impacts of minimalism on neurodiverse youth. As Gen Z enters universities, expect expanded support: AI-monitored screen tools, policy shifts mirroring StatsCan guidelines. This could redefine campus life, prioritizing brain health for thriving academics.

Western University exemplifies leadership, positioning Canada as a hub for digital wellness research. Gen Z’s minimalism heralds a balanced tech future, backed by neuroscience.

Photo by Andy Holmes on Unsplash