Course Overview

The Sports Business (BS) program at Arizona State University is designed to prepare students for dynamic careers in the rapidly growing sports industry. Offered through the W. P. Carey School of Business, the program focuses on the business aspects of sports, including management, marketing, finance, and operations. Students gain a comprehensive understanding of the economic and strategic elements that drive sports organizations, combined with hands-on learning opportunities.

Unique Features

A distinguishing feature of this program is its emphasis on real-world application through internships and projects with professional sports teams and organizations. The curriculum integrates business fundamentals with specialized sports industry knowledge, ensuring graduates are well-equipped to navigate this competitive field.

Career Prospects

Graduates of the Sports Business program are positioned for roles in sports management, marketing, event planning, and team operations. The program’s strong industry connections and practical training enhance employability in both professional and collegiate sports environments.

Key Faculty and Staff

While specific faculty names are not publicly highlighted for this program, the W. P. Carey School of Business is known for its experienced professors and industry professionals who bring expertise in sports business and management to the classroom.

Unique Facilities and Partnerships

Students benefit from Arizona State University’s proximity to major sports franchises and events in the Phoenix area, providing access to internships and networking opportunities with teams in professional leagues. The university also offers state-of-the-art facilities and resources through the business school to support experiential learning.