Course Overview

The Retail & Merchandising (Master's) program at Drexel University is designed to prepare students for leadership roles in the dynamic retail industry. Offered through the Westphal College of Media Arts & Design, the program focuses on integrating design, business, and technology to address contemporary challenges in retail and merchandising. Students gain expertise in consumer behavior, trend forecasting, brand management, and digital retail strategies.

Unique Features

A distinguishing aspect of this program is its emphasis on experiential learning through real-world projects and industry collaborations. Students have opportunities to engage with leading retail brands and participate in co-op experiences, a signature component of education at this university.

Career Prospects

Graduates are equipped for diverse roles in the retail sector, with skills applicable to merchandising, buying, marketing, and e-commerce. The program prepares students to adapt to the evolving landscape of retail, including the integration of online and offline consumer experiences.

Key Faculty and Staff

While specific faculty names for this program are not publicly listed in detail, the Westphal College is known for its accomplished instructors with extensive industry experience in design and retail management.

Facilities and Partnerships

The program benefits from access to state-of-the-art design labs and technology resources within the college. Additionally, the university's strong industry connections provide students with networking opportunities and partnerships with prominent retail organizations in the region.