Course Overview

The MS in Marketing at Hofstra University is designed to equip students with advanced skills in marketing strategy, consumer behavior, and data analytics. The program emphasizes real-world application through case studies, projects, and opportunities to work with industry partners. A unique feature is its focus on digital marketing and emerging trends, preparing graduates for the evolving demands of the field.

Career Prospects

Graduates of this program are well-positioned for roles in marketing management, brand strategy, and market research across various industries. The curriculum is tailored to develop critical thinking and analytical skills, which are highly valued by employers in both corporate and entrepreneurial settings.

Key Faculty and Staff

The program is supported by experienced faculty within the Frank G. Zarb School of Business, many of whom have extensive industry experience and academic expertise in marketing and related fields. Specific faculty names and profiles are available on the university's official website.

Unique Facilities and Partnerships

Students benefit from access to state-of-the-art facilities at Hofstra, including dedicated business school resources and technology labs for marketing analytics. The university maintains strong connections with local and national businesses, offering networking opportunities and internships that enhance practical learning.