Course Overview
The Economic and Consumer Psychology (MSc) at Leiden University focuses on the psychological mechanisms behind economic decision-making and consumer behavior. This program aims to equip students with advanced knowledge of how individuals make choices in economic contexts, blending insights from psychology and economics. Unique features include a strong emphasis on research methods and practical applications in marketing, policy-making, and behavioral interventions.
Career Prospects
Graduates are prepared for roles in market research, consumer behavior analysis, policy advising, and behavioral economics. The program’s focus on applied psychology ensures skills are directly transferable to industries such as advertising, consultancy, and government sectors.
Key Faculty and Staff
The program is supported by experienced faculty within the Institute of Psychology at Leiden University, with expertise in social, economic, and consumer psychology. Specific staff details are available on the university’s official program page.
Unique Facilities and Partnerships
Students have access to state-of-the-art research facilities, including behavioral labs for experimental studies. The university collaborates with industry partners and governmental organizations to provide real-world research opportunities and internships.
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