Course Overview
The Marketing program at LeTourneau University is designed to equip students with the skills and knowledge necessary to excel in the dynamic field of marketing. Offered through the School of Business, the program focuses on core concepts such as market research, consumer behavior, branding, and digital marketing strategies. A unique feature of this program is its integration of ethical and faith-based perspectives into business practices, aligning with the university's Christian mission.
Career Prospects
Graduates of the Marketing program are prepared for diverse roles in advertising, sales, product management, and digital marketing. The curriculum emphasizes practical skills through real-world projects and internships, ensuring students are ready to meet industry demands.
Key Faculty and Staff
Specific faculty information for the Marketing program is not publicly detailed in accessible sources. However, the School of Business comprises experienced professors with expertise in various business disciplines.
Unique Facilities and Partnerships
LeTourneau University offers access to modern business simulation labs and resources through the School of Business. The university also maintains connections with local and regional businesses for internship and networking opportunities, providing students with practical exposure to the marketing field.
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