Course Overview

The Industrial Design (BFA) program at Rochester Institute of Technology (RIT) is designed to prepare students for a professional career in designing products, services, and systems that enhance human experiences. The curriculum emphasizes creativity, technical skills, and user-centered design principles, blending art, technology, and innovation. Students engage in hands-on projects to develop skills in sketching, prototyping, and digital modeling.

Unique Features

A distinguishing aspect of this program is its focus on sustainability and inclusive design, ensuring graduates create solutions that are environmentally and socially responsible. The program also offers access to state-of-the-art facilities and opportunities for co-op experiences, allowing students to gain real-world industry exposure during their studies.

Career Prospects

Graduates of this program are equipped to enter diverse roles within the design industry, working for corporations, design consultancies, or as independent entrepreneurs. The emphasis on practical experience through co-ops enhances employability and industry readiness.

Key Faculty and Staff

While specific faculty names are subject to change, the program is supported by experienced professionals and educators with expertise in industrial design, product development, and user experience. Faculty often bring industry connections and real-world insights to the classroom.

Unique Facilities and Partnerships

Students have access to advanced design labs, including 3D printing and prototyping facilities, as well as maker spaces for collaborative projects. RIT’s strong industry partnerships provide opportunities for internships and collaborative projects with leading companies in design and manufacturing.