Course Overview

The Marketing program at Santa Clara University is designed to equip students with a deep understanding of market dynamics, consumer behavior, and strategic communication. Offered through the Leavey School of Business, the curriculum emphasizes both theoretical foundations and practical applications, preparing students for the fast-paced and evolving field of marketing. Unique features include a focus on ethical decision-making and sustainability in business practices, aligning with the university's Jesuit values.

Career Prospects

Graduates of the Marketing program are well-positioned for diverse roles in industries such as advertising, digital marketing, brand management, and market research. The program’s emphasis on real-world projects and internships ensures students gain hands-on experience, enhancing their employability.

Key Faculty and Staff

While specific faculty names for the Marketing program are not publicly highlighted in accessible sources, the Leavey School of Business is known for its experienced professors who bring industry expertise and academic rigor to the classroom.

Unique Facilities and Partnerships

Students benefit from access to the Leavey School of Business’s state-of-the-art facilities and strong industry connections in Silicon Valley. The university’s location provides unparalleled opportunities for networking, internships, and partnerships with leading tech and consumer goods companies.