How the Rankings Are Calculated
Unlike static annual lists, our Higher Education Employer Rankings are organic and always current. The moment a new verified review is submitted or an old one expires, every university’s score updates instantly.
1. The Scoring Formula
The Overall Employer Ranking is calculated as the arithmetic mean of the 10 core metrics. Each metric is rated on a scale of 1–10 by verified current employees.
For institutions with fewer than 50 reviews we apply Bayesian weighting to ensure the ranking remains statistically significant and stable as the data pool grows.
2. The 12-Month Decay (Recency Bias)
For 365 days your rating contributes 100% to the institutional average.
On day 366 the rating is archived and removed from the live ranking (but kept in historical trend reports).
Edit your rating before it expires and the 12-month clock resets automatically.
3. Qualitative Sentiment Integration
Numbers tell only half the story. Our AI-driven Natural Language Processing engine analyzes optional comments to identify trending keywords and themes. These appear as word clouds and contextual insights on every university profile.
4. Verification & Trust
Only valid institutional email domains accepted
Each verified email may submit only one active rating
Review bombing or sudden spikes trigger manual Integrity Team review
How Universities Can Improve Their Rank
The best way to improve a ranking is not through a single campaign, but through sustained engagement and genuine cultural improvement. Because scores expire every 12 months, institutions that consistently provide a great experience and encourage regular honest feedback will naturally rise to the top of the organic leaderboard.
