Rate My Professor Jeff Price

Jeff Price serves as Associate Professor and Chair of the Business Department at Judson University. He earned an MBA from the University of Michigan in Ann Arbor, Michigan, and a BA from DePauw University in Greencastle, Indiana. Price launched his professional career in sales at Lanier Business Products, where he distinguished himself as Salesman of the Year. He subsequently joined Kraft General Foods, spending over 13 years in progressively responsible roles encompassing brand management, consumer and corporate promotions, in-store marketing, and sports and event marketing. In this capacity, he managed Kraft General Foods' sponsorship of the Olympics, leveraging his expertise to enhance corporate visibility through high-profile events.

Advancing further, Price became Vice President of Strategic Planning at Frankel, Co., recognized at the time as the world's largest promotional marketing firm. There, he led the sports marketing and entertainment marketing groups, driving innovative strategies for major clients. Complementing his corporate achievements, Price has provided management consulting services to Fortune 500 companies including ServiceMaster, Benevia, Ameritrade, and M&M Mars, alongside advertising and promotion agencies and non-profit organizations. Prior to his appointment at Judson University, he held positions as an adjunct instructor and Associate Professor at Trinity International University for 19 years, delivering courses in economics, marketing, management, and ethics. At Judson, Price continues to teach in these core business disciplines, drawing on his extensive industry experience to prepare students for leadership roles in dynamic markets. His career trajectory exemplifies the integration of practical business acumen with academic instruction, fostering a hands-on approach in the Business Department.