Rate My Professor M Pallavi

Dr. M. Pallavi's research focuses on contemporary business topics such as the impact of COVID-19 on the retail sector, digital marketing influences on consumer purchases, shopping mall ambience effects on apparel buying behavior, technological innovations in the insurance industry post-pandemic, and challenges faced by women entrepreneurs. Her key publications include 'Consequences of COVID-19 on Retail Sector in India' in the International Journal of Marketing and Human Resource Management (Volume 13, Issue 1, 2022, pp. 59-64); 'Exploring the Impact of Shopping Mall Ambience on Apparel Purchase Behavior' in the British Journal of Psychotherapy (2023); a book chapter titled 'A Study on Research and Technological Innovation in the Insurance Industry after Pandemic' in Holistic Research Perspectives Volume 9 published by National Foundation for Entrepreneurship Development (2023); and 'A Study on Women Entrepreneurs: Achieving Success and Overcoming Challenges' co-authored with V. Rajitha in Gavesana - Journal of Management (Volume 17, Issue 1, January-June 2024). She holds significant committee roles including Coordinator of the Anti-Ragging and Anti-Drug Cell, member of the Placement Committee, and involvement in internal compliance and other college cells. Her contributions extend to judging inter-departmental events and supporting student placements and welfare initiatives.