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Dr VN Bedekar Institute of Management Studies, Thane West

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5.05/4/2026

Encourages open-minded and thoughtful discussions.

About Nitin

Dr. Nitin Joshi serves as the Director and Professor at the Dr. V. N. Bedekar Institute of Management Studies (BRIMS), Thane West, an autonomous institute affiliated with the University of Mumbai, approved by AICTE, and holding NAAC 'A' grade along with NBA accreditation. His academic background includes a Bachelor of Engineering (BE) in Electronics, a Master of Engineering (ME) in Industrial Engineering and Management, a Master's program in Business Administration, and a PhD in Management. As a practising consultant, Dr. Joshi has led BRIMS since at least 2016, prioritizing experiential learning via the "Learning by Doing" philosophy. This involves workshop-based teaching, student involvement in scenario planning, problem-solving case studies, and robust industry interactions to groom students in attitude, business acumen, and leadership skills from the outset of their programs.

Dr. Joshi specializes in research areas such as green marketing, digital marketing strategies, consumer awareness for environment-friendly automobiles, and factors influencing electric vehicle adoption in India. His key publications include "Assessing adoption intention of electric vehicles in India: The mediating role of government policies" (2022), "Understanding digital marketing strategy" (2017), "Understanding digital marketing-theories and strategies" (2016), "Environment friendly car: A study of consumer awareness with special reference to Maharashtra State" (2011), "B2B Digital Marketing Strategies for Small and Medium Enterprises (SME)" (2017), and "Green plants as a sustainable solution to air pollution" (2023). He drives industry-academia collaborations with entities like the Bombay Management Association, Flipkart for live student projects, and Pitambari Industries for faculty training of managers. Dr. Joshi contributes to governance through roles on editorial boards and the Career Development Committee at BRIMS, while promoting faculty attendance at conferences, consultancy projects, case study development, journal clubs for research discussions, and student publications. His leadership incorporates business excellence assessments via the European Foundation for Quality Management model, focusing on sustainability, profitability, and strategic thinking to prepare graduates for dynamic business landscapes.