This position serves as the annual giving liaison for 3-4 assigned schools, colleges, and units and is responsible for developing and executing unit-specific and central annual giving strategies, providing regular reporting on key performance metrics, and ensuring best practices are utilized in all annual giving initiatives. This position plans and executes a full calendar of central direct mail campaigns annually, spanning large-scale institutional appeals and smaller, targeted solicitations.…
This role assists with special campaigns throughout the year that focus on increasing UGA’s alumni participation rate. This position is also responsible for managing the annual giving matching gift program including software management, reporting and analytics, and future state recommendations.
Special Instructions to Applicants
This position is structured as a permanent position within the Division of Development & Alumni Relations. We are unable to sponsor a work visa for this position.
Additional Schedule Information
8:00am–5:00pm; Flexibility to work evenings and weekends may be necessary to meet business needs
Minimum Qualifications
Bachelor’s degree in a related field or equivalent
Preferred Qualifications
- Two years or more experience in higher education fundraising or related field
- Advanced skills in Excel, including manipulating large datasets accurately and efficiently
- Exhibits behavior that supports the mission, vision, and values of the University of Georgia
Knowledge, Skills, Abilities and/or Competencies
- Self-starter, takes initiative, and can work independently as well as in a team environment
- Exemplary communications skills (both written and verbal)
- Ability to prioritize and handle multiple, complex projects simultaneously
- Ability to analyze and synthesize information, set priorities, and meet deadlines
- Excellent organizational skills and attention to detail
- Demonstrates a commitment to outstanding customer service
- Advanced computer skills in comparing data and logic
- New media proficiencies
- Knowledge of Word, Excel, database management, and email skills
- Communicates and employs interpersonal actions that model high standards of professional, responsible, accountable, and ethical conduct
Additional Division Expectations
- Through open, honest, and respectful communication, all staff, supervisors, and colleagues of the Division of Development & Alumni Relations are expected to interact with fairness, compassion, and decency. All employees will be held accountable for meeting the expectation of promoting a stable, productive, and healthy work environment.
- Adherence to CASE standards and commonly accepted industry standards relating to fundraising reporting are expected of all fundraisers. All fundraisers will be held accountable for meeting this expectation.
Physical Demands
- Work in a standard office environment
- Travel in and out of state, if necessary
- Work nights and weekends as necessary
- Work using electronic mail, telephone, face-to-face discussions, paper form correspondence
- Communicate effectively in writing, speaking, and listening
- Organize and establish priorities; Remember detail; multi-task
- Lift and/or move up to 10 pounds
- Walk, stand, stoop, lift, kneel, climb
Duties/Responsibilities
(35%) Manage a portfolio of 3-4 school, college, and unit annual giving partnerships
- Plan and implement multi-channel annual giving strategies for assigned schools, colleges, and units, including direct mail, email, digital, phone, texting, etc.
- Coordinate special giving campaigns for assigned schools, colleges, and units.
- Advise school, college, and unit development staff on annual giving best practices and coordinate school, college, and unit involvement with central annual giving initiatives.
- Analyze key performance metrics for annual and special giving campaigns and provide reports to school, college, and unit liaisons.
- Serve as the lead annual giving liaison on the team and coordinate efforts among the other annual giving liaisons as needed.
(35%) Plan and implement centrally driven annual giving direct mailings
- Plan and execute a full calendar of central direct mail campaigns annually, including partnering with the division’s communications department (DARCOMM) to create design and messaging, with the central annual giving team to coordinate with schools, colleges, and units, with advancement services to create proper queries and selections, and with vendors to execute the project as needed.
- Analyze and provide reporting on the performance of each direct mail project.
(15%) Manage the monthly anniversary direct marketing campaign.
- Partner with DARCOMM to create design and messaging for the monthly anniversary direct mail and email appeals and with the central annual giving team to accommodate special requests from schools, colleges, and units.
- Partner with advancement services to create proper queries and selections and adjust as needed throughout the year.
- Partner with vendor to execute the direct mail project and execute the monthly email process.
- Analyze and provide regular reports on the success of the project.
(10%) Develop and implement an annual giving matching gift program.
- Serve as the primary contact and manager of Double the Donation software which supports Match360 which is the matching gift software utilized by the UGA Foundation.
- Develop a comprehensive matching gift program in partnership with the Office of Business Engagement that supports the schools, colleges, and units with the goal of increasing annual giving revenue.
- Analyze and provide monthly reports on the success of the matching gift program.
- Provide recommendations for the future state of the matching gift program to maximize efficiency and performance.
(5%) Provide inquiry support to donors.
- Respond to donor questions and concerns from phone, email, and direct mail efforts.
About the University of Georgia
Chartered by the state of Georgia in 1785, the University of Georgia is the birthplace of public higher education in America and is the state’s flagship university (https://www.uga.edu/). The proof is in our more than 240 years of academic and professional achievements and our continual commitment to higher education. UGA is currently ranked among the top 20 public universities in U.S. News & World Report. The University’s main campus is located in Athens, approximately 65 miles northeast of Atlanta, with extended campuses in Atlanta, Griffin, Gwinnett, and Tifton. UGA employs approximately 3,100 faculty and more than 7,700 full-time staff. The University’s enrollment exceeds 41,000 students including over 31,000 undergraduates and over 10,000 graduate and professional students. Academic programs reside in 19 schools and colleges, including our newly established School of Medicine.
About the Division of Development and Alumni Relations
The Division of Development and Alumni Relations at the University of Georgia advances the goals, objectives, and priorities of the university by generating private financial support, building, and maintaining relationships with alumni and donors, and assisting students with career development opportunities.
About the Office of Annual Giving
The Office of Annual Giving is responsible for the ongoing regular solicitation of alumni and friends for support of the university’s mission. The office observes an annual fiscal year cycle to engage donors for opportunities to renew and enhance their support of the University, its Schools, Colleges, and Units. Special Giving initiatives are for unique audiences within the university’s constituency including but not limited to leadership annual gifts, faculty and staff giving, parent giving, recurring gifts, anniversary giving, matching gifts, crowdfunding, and consecutive year giving.
EEO Policy Statement
The University of Georgia is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, genetic information, national origin, race, religion, sex, or veteran status or other protected status. Persons needing accommodations or assistance with the accessibility of materials related to this search are encouraged to contact Central HR (hrweb@uga.edu).
USG Core Values Statement
The University System of Georgia is comprised of our 25 institutions of higher education and learning, as well the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 08.02.18.01.02.
Additionally, USG supports Freedom of Expression as stated in Board Policy 06.05 Freedom of Expression and Academic Freedom.