"Applicant Communications and Conversion Officer"

Keele University - Global Student Recruitment and Admissions

Agile working (blend of home and office based)

The Opportunity

This post represents an exciting opportunity for a talented team member to join a dynamic team in Keele University’s Global Student Recruitment and Admissions Directorate. The Directorate is responsible for the university’s admissions, recruitment and applicant marketing operations.

The successful candidate will play a key role in shaping the journey of prospective students to Keele University. They will deliver effective communication campaigns that inspire applicants to choose Keele as their firm choice. Working within the Communications and Conversion Team, the postholder will help implement a comprehensive applicant communications and conversion service, supporting the university’s recruitment aims through targeted and data-driven campaigns. They will collaborate with internal and external stakeholders to deliver personalised, high-quality communication strategies and contribute to Keele’s commitment to ethical marketing, CMA compliance, and widening participation.

You will have experience in a communications role, ideally within an educational context, with a strong understanding of strategies to convert prospective students and applicants into enrolled students. The role requires excellent copywriting, editing, and project management skills. The successful candidate will have experience in managing multiple projects and building stakeholder relationships.

The Benefits

The University recognises that its success depends upon the contribution and dedication of its talented staff. In return, we have a competitive benefits package available, including:

• Competitive rate of pay with annual increments within the grade (Keele Spine)
• Generous annual leave entitlement with opportunities to purchase additional leave
• Excellent staff pension scheme
• Access to continued personal, professional and career development
• On site ‘outstanding’ nursery
• Discounted health & fitness facilities on site
• Cycle to work scheme (subject to eligibility)

Please note that the starting salary will typically be at the bottom of the pay scale shown above

The University is committed to operating flexible working practices wherever possible.

The University

Keele University is renowned for its exciting approach to higher education, innovative research, beautiful campus, strong community spirit and excellent student experience. With a turnover in excess of £170 million, over 13,500 students and a total staff of approximately 2000, the University provides high quality teaching across a wide range of academic and vocational subjects and promotes world-class research. Further information can be found at https://www.keele.ac.uk/about/

How to Apply

To apply online for this vacancy and for full post details and copies of job descriptions, please click on the 'Apply' button above

Keele University employees wishing to apply should login to Employee Self Service and click on the 'View current vacancies' link.

For informal enquiries may be addressed to Steve Male, s.male@keele.ac.uk. Applications to this address will not be accepted.

Closing Date: 1 February 2026