Assistant Director Content Strategy- Women's Volleyball, Softball, Spirit
Department
Ole Miss Sports Productions
Job Summary
This position develops and implements social media strategies to raise public awareness of, understanding of, and appreciation for Ole Miss Volleyball, Softball and Spirit Programs with critical target audiences.
Job Description
The incumbent oversees the creation of content, the reporting and accuracy of analytical data related to social media content, manages the distribution of content for official athletics social media accounts, and drives/maintains engagement across social media platforms.
- Day-to-day management and execution of Ole Miss Volleyball and Softball Social Media properties and other digital verticals.
- Oversees with distribution of content for official athletics social media accounts and other digital platforms.
- Assistance in Main Athletics social media properties.
- Conducts research on social media trends and audience preferences.
- Game day coverage for Ole Miss Football on social media channels and Ole Miss digital verticals.
- Creates, designs, and produces specialized content for social media platforms.
- Oversight and thought leadership for the Ole Miss Spirit Squad social media platforms.
- Maintains editorial calendar for social media platforms.
- Develop presentations for the University community on social media use.
- Provides guidance, training, and supervision to subordinate staff.
- In-Season travel when sport assignment can accommodate, post-season travel required.
- Performs similar or related duties as assigned or required
Job Responsibilities
- Develops and implements social media strategies for Ole Miss Volleyball, Softball & Spirit Programs.
- Elevation of Ole Miss brand and team properties for assigned sports.
- Manages the distribution of content for social media accounts.
- Collaboration with core units and reporting to larger pod groups.
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