ASSISTANT DIRECTOR/COMMUNICATION & ED OUTREACH

Required Qualifications

• Bachelor's degree in communications, public relations, marketing or a related field.
• Three years of relevant marketing or communications experience.
• Excellent writing skills and attention to detail, including knowledge of AP style.
• Demonstrated experience facilitating programming for high school students.
• Demonstrated experience with digital communications technology, including social media platforms and email management systems.
• Strong organizational skills. Strong verbal communication skills.
• Ability to maintain positive relationships with staff and consultants.

Preferred Qualifications

• Experience with Adobe Creative Suite.
• Knowledge of Central Michigan University brand standards and guidelines.
• Knowledge of search engine optimization, web/social media, and accessibility best practices.
• Knowledge of website and social media analytics, including Google Analytics.
• Knowledge of charter public schools.
• Experience working in a team-oriented, collaborative environment.

Duties & Responsibilities

• Manages the Center's social media strategy.
• Leads the development of content creation for all social media platforms.
• Assists with the development of content for the Center's website.
• Executes all digital communications projects utilizing email and text messaging.
• Serves as a facilitator of college pathways programming and content for high school students.
• Researches and communicates stories that share the positive results of our partner charter schools.
• Ensures the Center's compliance with brand standards and guidelines from the university.
• Assists with communications project development from initiation to closure.
• Implements the Center's messaging to ensure organizational consistency and increase exposure for the Center.
• Assists with special projects.
• Assists with communications projects to market programs and events.
• Supports professional development initiatives by assisting with presentations, speaker comments, invitations, and programs.
• Manages the process for gathering and analyzing data to evaluate the effectiveness of all digital communications initiatives.
• Researches current and emerging digital trends and best practices.
• Completes other projects as assigned.

Supervision Exercised

None.

Message to Applicants

Central Michigan University is dedicated to fostering an environment that is reflective of the communities we serve. We are especially interested in highly qualified candidates who will advance and promote CMU's mission, vision, and leadership standards.

You must submit an on-line application in order to be considered as an applicant for this position.

Cover letters may be addressed to the Hiring Committee.

This position will remain open until filled. The university reserves the right to close the recruitment process once a sufficient applicant pool has been identified. For best consideration, please submit application materials on or before August 14th, 2026.

Employee Group

• Employee Group: Professional & Administrative -Salary
• Staff Pay Level
• Pay Range: $55,000 - $65,000
• Division: Academic Affairs
• Department: Gov John Engler Center for Charter Schools
• Position Status: Regular
• Employment Status: Full-Time
• FTE: 1.00
• Position Type: 12 month
• Weekly Work Schedule: M-F, 8:00am to 5:00pm, evenings and weekends as necessary
• Location: Mount Pleasant, MI

About CMU

Central Michigan University has a more than 125-year legacy of preparing students to become leaders and changemakers in their communities and in their personal and professional lives.

We serve nearly 15,500 students on our Mount Pleasant campus, in satellite locations around the state and throughout the country, and through flexible online programs. Many of our approximately 300 undergraduate, master's, specialist and doctoral programs in the arts, media, business, education, human services, health professions, liberal arts, social sciences, medicine, science and engineering are nationally ranked for excellence.

CMU leads the nation in leadership development programming through our Sarah R. Opperman Leadership Institute, and we are proud to be among only 5% of U.S. universities in the top two Carnegie research classifications. Our faculty work with graduate and undergraduate students in areas such as Great Lakes research, medical innovation, engineering technology and more.

Central is home to 17 men's and women's Division 1 sports including football, basketball, gymnastics, baseball, wrestling and more. Our student-athletes achieve great success in competition and in the classroom, capturing Mid-American Conference championships and maintaining an average cumulative GPA of 3.17.

CMU is located in Mount Pleasant, a community that blends the best of small-town living with big-city amenities. It's part of the culturally varied and vibrant Great Lakes Bay Region that also includes Saginaw, Bay City, Midland and the state's largest Native American community, centered on the Saginaw Chippewa Isabella Reservation in Mount Pleasant.

Area residents enjoy the mix of outdoor activities, cultural events, shopping and dining options, and family attractions. Other major Michigan destinations and attractions — Lansing, Grand Rapids, Detroit, Traverse City, wineries, beaches, golf and ski resorts, and many more — are within easy reach of the city's central location in Michigan's Lower Peninsula.

CMU employees enjoy access to a nationally recognized wellness program along with health care and benefits that exceed regional, state and national norms.

CMU Leadership Standards

Central Michigan University is a place where we value students and work for their success, where we act as family, and where employees are engaged, appreciated and have extraordinary opportunities to make a difference.

We intentionally maintain and strengthen the hallmark CMU culture that sets us apart from our peers by expecting CMU leaders and employees to model the following Leadership Standards and develop them within their teams.

Please review the Leadership Standards before applying for this position.

To apply, visit https://www.jobs.cmich.edu/postings/45206.