Job Details
Associate Vice President of Enrollment Management
Millersville University
Department: Office of the AVP Enrollment Management
Nature of Position: Permanent, Full-time
Job Summary/Basic Function
Millersville University—a top-ranked undergraduate and graduate public University and one of 10 Universities in the Pennsylvania State System of Higher Education—welcomes applications and nominations for its Associate Vice President for Enrollment Management (AVPEM) position. Millersville University is currently operating with a stable undergraduate enrollment, growing graduate enrollment, and a balanced budget, creating a strong foundation for the next AVPEM to lead a strategic vision for the future.
The Position:
Reporting to the Provost and Senior Vice President for Academic Affairs and serving as a member of both the Deans Council and President’s Leadership Council, the Associate Vice President for Enrollment Management serves as the chief enrollment officer and provides leadership in the development and implementation of a comprehensive enrollment management plan for the University. They provide oversight to and coordination of 33 staff across the offices of Admissions, Financial Aid, and the Registrar to ensure delivery of quality services to all constituents, including prospective, current, and former students as well as faculty, staff, and administrators. The AVPEM works collaboratively with Deans, Directors, Department Chairs, and other University officials to ensure that enrollment management processes maintain the highest level of service to students and the campus community. The AVPEM serves as a role model of the University’s EPPIIC values and supports the University’s strategic plan.
The Institution:
Located on 250 beautiful acres in southeastern Pennsylvania, Millersville University serves approximately 7,000 students in 58 baccalaureate, 19 master’s, and three doctoral programs of study and is one of 10 universities within the Pennsylvania State System of Higher Education. The Institution offers a high-quality, affordable, and comprehensive university experience through nationally recognized programs that embrace the liberal arts and sciences. Millersville’s wide range of academic opportunities is supported by outstanding faculty who are accomplished scholars and practitioners, and the University’s commitment to excellence and to providing transformative educational experiences for students has been acknowledged by national publications and organizations. U.S. News & World Report has ranked Millersville University among the top 30 public universities and colleges in the North, and the Corporation for National and Community Service has consistently recognized the University for outstanding service to its community. Millersville’s commitment to sustainability has been highlighted by The Princeton Review, which designated the University as a Green College, as well as the U.S. Environmental Protection Agency, which certified the University’s first Zero Energy Building, the Lombardo Welcome Center, as a Green Power Partner. For more information about the University and the exciting initiatives underway, please visit https://www.millersville.edu.
Location:
Millersville University is located in southeastern Pennsylvania, just three miles from the thriving city of Lancaster. ... (full location description as provided)
Salary: $160,000 – $170,000
Application:
Interested candidates should submit only a cover letter and resume/curriculum vitae to RPA Inc. at MillersvilleAVPEM@rpainc.org. For a confidential discussion about this opportunity or to make a nomination, please email Kira Heath, Search Manager, or Dana John Cohick, President, at the email address listed above. The first review of candidates will begin on August 27, 2026, and first-round interviews will commence thereafter.
Duties and Responsibilities:
- Provide oversight of the offices that are part of Enrollment Management (Admissions, Financial Aid, and Registrar) to ensure delivery of quality services to all constituents.
- Provide leadership for the University’s enrollment management effort by coordinating the development and implementation of an effective enrollment management plan.
- Create a comprehensive admissions plan to include traditional undergraduate students, transfer students, and online degree completion students.
- Work collaboratively with Graduate Coordinators to support graduate admissions.
- Supporting, in consultation with academic deans, all aspects of graduate enrollment management, including recruitment, admissions, retention, student support and success, and degree completion.
- Support, in consultation with academic deans, all aspects of online degree completion programs, including recruitment, admissions, retention, student support and success, and degree completion.
- Manage International Student Admissions with assistance for VISA processing and transcript evaluation from the Office of International Programs and Services.
- Contribute to the development of effective policies and procedures related to student enrollment and enrollment-related functions.
- Provide data-driven decision making.
- Work collaboratively with Colleges and other units for recruitment and admission processes for dual-credit, transfer, and non-traditional students.
- Provide relevant data and analysis regarding enrollment trends, course demands, and other indicators needed to support decisions regarding course offerings.
- Develop, implementing, and monitoring a strategic enrollment management plan that incorporates best practices related to enrollment management.
- Work collaboratively with Marketing and Communications to develop and drive effective cross-media messages and marketing plans for prospective students, including undergraduate, graduate, online, and in-person delivery modes.
- Develop and manage the Enrollment Management budgets and resources and acting responsively with well-documented accountability for these matters.
- Engage faculty, staff, senior leadership, alumni, and students in the recruitment process, galvanizing the many constituencies of the University to join in helping realize enrollment goals.
- Work with admissions and the Colleges to ensure that the first impressions prospective students have of the University are first-rate, high-touch, and of the highest possible caliber.
- All other duties as assigned.
Required Qualifications
- Master’s Degree.
- Significant experience in an enrollment management unit (e.g., Admissions, Financial Aid, and/or Registrar) with experience at the Director or Assistant Vice President level.
- Experience in the development and implementation of comprehensive college or university enrollment management plans with evidence of effectiveness in marketing and recruitment.
- Ability to organize administrative units to maximize achievement of recruiting and enrollment goals.
- Management skills in the selection and supervision of professional staff.
- Excellent oral and written communication skills.
- Budget management skills.
- Sensitivity to issues related to recruitment and retention of a diverse student body and ability to develop knowledge of, respect for, and skills to engage with those of other cultures or backgrounds.
- In-depth understanding of best practices for growing student enrollment.
- Exceptional interpersonal skills and the ability to interact and work effectively with administrators, academic leadership, faculty, students, alumni, donors, community leaders and members, and elected and appointed public officials.
- Advanced analytical, evaluative, and objective critical thinking skills.
- Ability to analyze complex problems, interpret operational needs, and develop integrated, creative solutions.
- Experience in recruitment of a diversity of students (e.g., traditional undergraduate, transfer, degree completer, and graduate).
- Commitment to inclusive practices and working with diverse student populations.
- Successful interview.
- Successful completion of three background checks.
Preferred Qualifications
- Doctoral Degree.
Essential Functions
- Ability to work in person on campus in an office setting.
- No or very limited physical effort required.
- No or very limited exposure to physical risks.
- Work is normally performed in a typical interior/office work environment.
- Ability to sit for long periods of time.
- Must be able to lift/pull/push up to 10 pounds.
- Dexterity of hands and fingers to operate a computer keyboard and mouse.
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