Western University of Health Sciences Jobs

Western University of Health Sciences

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Pomona, CA, USA

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"Campaign Manager"

Academic Connect
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Campaign Manager

Job Summary

The Campaign Manager will oversee the full lifecycle of digital marketing campaigns, from initial research and proposal development to implementation, monitoring, reporting, and optimization. This role requires expertise in digital marketing platforms, analytics, and strategic campaign management to drive lead generation, engagement, and high-quality leads. The ideal candidate will also handle occasional print campaigns as necessary.

Knowledge, Skills and Abilities

Individuals must possess the knowledge, skills and abilities or be able to explain and demonstrate that the individual can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of skills and abilities.

  • Proven track record in managing search engine marketing and social media campaigns.
  • Expertise in digital marketing strategy, including lead generation and performance optimization.
  • Strong understanding of Google Analytics, Google Tag Manager, and advertising platforms like Google Ads and Meta.
  • Ability to craft platform-specific copy, ensuring alignment with strategic goals.
  • Experience managing and optimizing advertising spend for better performance.
  • Knowledge of KPIs and the ability to report on lead quality, engagement, and campaign ROI.
  • Minimum 5 years of experience in campaign management or a similar role.
  • Excellent communication and collaboration skills.

Required Qualifications

  • Experience:
    • Experience with print campaign management.
    • Familiarity with other advertising platforms and tools beyond Google and Meta.
    • Understanding of audience segmentation and targeting strategies.
    • Experience in Education

Preferred Qualifications

  • Education: Bachelor’s degree in relevant field.

Posting Date:

09/03/2025

Closing Date:

9/3/2026

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