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Commercial Product & Sales Marketing Analyst

Closes:

Salary: $73,008 per year

56


To support the development, enhancement, sales, and ongoing maintenance of Farm Bureau Property/Casualty (PC) commercial products through research, analysis, and development of field and consumer facing materials.

This role identifies product improvement opportunities, evaluates business value and field impact, and translates findings into actionable strategic recommendations and field-facing deliverables to support a multi-line field force.

Conduct research on competitor products, market trends, and industry developments and apply insights to identify opportunities for product enhancements, pricing updates, and improvements to processes and field-facing materials.

Represent Home Office and field force as an active contributor in various corporate projects, initiatives, and production support. Support development and refinement of requirements by identifying gaps, clarifying scenarios, contributing product knowledge and supporting evaluation of proposed solutions.

Serve as the subject matter expert for field force and internal teams on Farm Bureau commercial products. Maintain clear understanding of underwriting rules, new business and current business processing and claims procedures.

Identify trends and reoccurring themes from field inquiries, feedback, submissions, and data from insights to support product and resource improvements.

  • Bachelor's degree in marketing, insurance, business or related field required, or equivalent experience may be considered.
  • CISR, AU and/or API designations required, or equivalent education may be considered.
  • Minimum three years experience in commercial insurance industry required.
  • Experience in project management preferred.
  • Active State of Michigan insurance license in Property and Casualty required or must be obtained within 90 days of employment.

Note: Farm Bureau offers a full benefit package including medical, dental, vision, and 401K.

Minimum Salary: $73,008

PM19





Compensation details: 73008-73008 Yearly Salary





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Job details

Title
Commercial Product & Sales Marketing Analyst
Employer
Job Target
Location
Lansing, Michigan, United States
Published
Oct 1, 2026
Closes:
Dec 1, 2026
Job type
Industry Jobs
Field
Other
Salary

Salary: $73,008 per year

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Frequently Asked Questions

📋What is the Commercial Product & Sales Marketing Analyst?

This listing is for Commercial Product & Sales Marketing Analyst at Michigan Farm Bureau.

📍Where is this role located?

The listed location is Lansing, Michigan, United States.

💰What is the salary?

The listed salary is $73,008 yearly.

📅When do applications close?

Applications close on Nov 30, 2026.

💼What type of appointment is this?

The listed type is See the full posting for the appointment type..

📝How do I apply?

Use the Apply Now button on this listing to submit your application.

About the employer

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Join Swinburne University of Technology (Swinburne University), a leader in innovation and education, offering a dynamic work environment, extensive professional development, and a commitment to community impact.

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