Campaign Execution & Optimization: Manage and optimize campaigns across Google, social media, and other digital platforms to maximize lead generation and conversions.

Budget & Performance Management: Allocate and optimize digital marketing budgets while tracking ROI, cost per lead, and campaign effectiveness.

Data Analytics & Reporting: Monitor campaign performance, maintain dashboards, and provide regular reports and insights to leadership.

Lead Generation & Cross-Functional Collaboration: Ensure smooth lead flow by collaborating with CRM, Enrollment Advisory, Brand, Content, and Webmaster teams to optimize the student recruitment funnel.

Ideal Candidate Profile

1. Performance Marketing Expertise: Strong knowledge of digital channels, paid campaigns, and lead generation strategies.
2. Data-Driven Mindset: Ability to analyze campaign data and make informed optimization decisions.
3. Budget Management Skills: Proven ability to manage and optimize digital marketing spend effectively.
4. Project & Campaign Management: Capable of managing multiple campaigns and priorities in a fast-paced environment.
5. Collaboration & Communication: Strong teamwork and communication skills with the ability to work across departments and present insights clearly.

Education and Experience

• Required Education: Bachelor’s degree in marketing, Business Administration, or a related field.
• Years of Relevant Experience: 6–8 years of experience in digital marketing or performance marketing.
• Specific Skills or Expertise: Expertise in Google Ads, Meta Ads, lead generation, campaign optimization, analytics, CRM integration, and performance reporting.
• Additional Certifications: Google Ads, Meta, or other digital marketing certifications are preferred.
• Personal Attributes: Strategic thinker, analytical, adaptable, collaborative, and committed to professionalism and student success.

Why AUIB?

Diversity and Inclusivity: At AUIB, we champion diversity and inclusivity in every aspect of campus life. Our vibrant community is a tapestry of cultures, ideas, and dreams, ensuring a welcoming environment for everyone through fair and equal policies.

Competitive Benefits: AUIB offers competitive salaries, comprehensive health plans, and generous leave policies, ensuring the well-being and satisfaction of our staff.

Professional Development: With numerous opportunities for career progression and professional development, AUIB is the ideal place to enhance your skills and advance your career.

A Thriving Community: Our expatriate faculty and staff enjoy comfortable on-campus accommodations, and a vibrant campus equipped with state-of-the-art facilities, including an expansive library, modern classrooms, and recreational amenities.

A Legacy of Excellence: Situated in Baghdad, AUIB is dedicated to reviving the city’s historic legacy of learning and culture. Joining AUIB means being part of a prestigious project envisioned by prominent figures in business, government, and education.

Application Requirements:

To be considered for any role at the American University of Iraq—Baghdad (AUIB), applicants are required to submit the following documents:

• Cover letter: Detail how your skills and experience align with the specific requirements of the position you are applying for.
• Resume/Curriculum Vitae: Provide an up-to-date resume or CV.
• Identification: A valid national ID or passport is required for the application process.

Please note that applications missing any of these components will not be considered.

Candidates Shortlisted for an Interview:

If you are shortlisted for an interview, you will need to provide additional documentation:

• Educational transcripts and certifications must be translated into English.
• References: Provide contact details for three references who have either worked with you or supervised your work.

Campaign Execution & Optimization: Manage and optimize campaigns across Google, social media, and other digital platforms to maximize lead generation and conversions.

Budget & Performance Management: Allocate and optimize digital marketing budgets while tracking ROI, cost per lead, and campaign effectiveness.

Data Analytics & Reporting: Monitor campaign performance, maintain dashboards, and provide regular reports and insights to leadership.

Lead Generation & Cross-Functional Collaboration: Ensure smooth lead flow by collaborating with CRM, Enrollment Advisory, Brand, Content, and Webmaster teams to optimize the student recruitment funnel.

Ideal Candidate Profile

1. Performance Marketing Expertise: Strong knowledge of digital channels, paid campaigns, and lead generation strategies.
2. Data-Driven Mindset: Ability to analyze campaign data and make informed optimization decisions.
3. Budget Management Skills: Proven ability to manage and optimize digital marketing spend effectively.
4. Project & Campaign Management: Capable of managing multiple campaigns and priorities in a fast-paced environment.
5. Collaboration & Communication: Strong teamwork and communication skills with the ability to work across departments and present insights clearly.

Education and Experience

• Required Education: Bachelor’s degree in marketing, Business Administration, or a related field.
• Years of Relevant Experience: 6–8 years of experience in digital marketing or performance marketing.
• Specific Skills or Expertise: Expertise in Google Ads, Meta Ads, lead generation, campaign optimization, analytics, CRM integration, and performance reporting.
• Additional Certifications: Google Ads, Meta, or other digital marketing certifications are preferred.
• Personal Attributes: Strategic thinker, analytical, adaptable, collaborative, and committed to professionalism and student success.

Why AUIB?

Diversity and Inclusivity: At AUIB, we champion diversity and inclusivity in every aspect of campus life. Our vibrant community is a tapestry of cultures, ideas, and dreams, ensuring a welcoming environment for everyone through fair and equal policies.

Competitive Benefits: AUIB offers competitive salaries, comprehensive health plans, and generous leave policies, ensuring the well-being and satisfaction of our staff.

Professional Development: With numerous opportunities for career progression and professional development, AUIB is the ideal place to enhance your skills and advance your career.

A Thriving Community: Our expatriate faculty and staff enjoy comfortable on-campus accommodations, and a vibrant campus equipped with state-of-the-art facilities, including an expansive library, modern classrooms, and recreational amenities.

A Legacy of Excellence: Situated in Baghdad, AUIB is dedicated to reviving the city’s historic legacy of learning and culture. Joining AUIB means being part of a prestigious project envisioned by prominent figures in business, government, and education.

Application Requirements:

To be considered for any role at the American University of Iraq—Baghdad (AUIB), applicants are required to submit the following documents:

• Cover letter: Detail how your skills and experience align with the specific requirements of the position you are applying for.
• Resume/Curriculum Vitae: Provide an up-to-date resume or CV.
• Identification: A valid national ID or passport is required for the application process.

Please note that applications missing any of these components will not be considered.

Candidates Shortlisted for an Interview:

If you are shortlisted for an interview, you will need to provide additional documentation:

• Educational transcripts and certifications must be translated into English.
• References: Provide contact details for three references who have either worked with you or supervised your work.