Director Of Undergraduate Recruitment

Director Of Undergraduate Recruitment

Metropolitan State University of Denver

Department
Admissions

50% - Strategic Leadership & Recruitment Operations

• Provides leadership and oversight for the university's undergraduate recruitment operations.
• Leads, supervises, and develops the Recruitment team, including High School, Transfer Services, and International Recruitment.
• Establishes operational priorities, performance expectations, and professional development opportunities for recruitment staff; conducts performance evaluations for direct reports.
• Convenes recruitment leadership meetings and facilitates regular team meetings focused on progress toward goals, strategic initiatives, and staff development.
• Applies principles of strategic enrollment management to guide recruitment strategy, yield activities, staff development, and operational planning.
• Monitors and reports on key performance indicators, including application growth, yield rates, and conversion metrics, and adjusts strategies accordingly.
• Oversees recruitment-related resource allocation and provides recommendations to the Executive Director regarding budget priorities.
• Leads the development and implementation of recruitment and yield strategies across diverse student populations, including first-time, transfer, adult, international, out-of-state, veteran, and readmit students.
• Oversees the day-to-day execution of outreach initiatives, campus visits, and recruitment events to increase prospect engagement, applications, and yield.
• In collaboration with the Executive Director, contributes to achieving undergraduate enrollment targets across all student populations.

20% - Institutional Recruitment Strategy & Cross-Campus Collaboration

• Serves as a primary Admissions liaison for coordinating campus-wide recruitment and outreach initiatives.
• Supports the Executive Director in leading Recruitment Hub coordination, including facilitating communication, alignment, and engagement across colleges/schools and student support units.
• Assists in aligning university resources to support a comprehensive recruitment strategy tied to institutional enrollment goals.
• Maintains strong working relationships with University Communications and Marketing to ensure a cohesive and effective experience for prospective students.
• Collaborates with University Communications and Marketing to help inform and implement the university's undergraduate recruitment marketing campaign.
• Builds and maintains strong partnerships with Academic Affairs to support enrollment pipelines and identify program-specific recruitment opportunities.

15% - Recruitment Outreach, Marketing & Strategic Partnerships

• Collaborates with Admissions Marketing & Communications staff to develop and refine recruitment communications, including digital, print, and web-based content.
• Partners with visits and events leadership to oversee the development and execution of on-campus and virtual visit programs that support recruitment and yield objectives.
• Oversees the development and maintenance of strategic partnerships with high schools, community colleges, businesses, and community organizations.
• Represents the university at recruitment events, high school visits, community colleges, and partner organizations.

10% - Admissions Leadership & Strategic Planning

• Advises the Executive Director on recruitment strategies, goals, and tactics aligned with institutional priorities, including the university's Hispanic-Serving Institution (HSI) mission.
• Serves as a member of the Executive Director's leadership team.
• Utilizes data and strategic enrollment management principles to guide development of the annual recruitment plan and evaluate the effectiveness and return on investment of recruitment initiatives.
• Ensures adherence to professional standards and ethical practices in college admissions.
• May serve in place of the Executive Director when needed.

Other Duties (5%)

• Performs other duties as assigned.

Required qualifications

• Bachelor's degree from a regionally accredited college or university
• Minimum of five years of experience in admissions or recruitment in a higher education setting.
• Minimum of three years of experience supervising professional staff.
• Experience creating and/or implementing strategic recruitment plans and yield management initiatives.
• Experience with data analysis in developing new student enrollment goals and outcomes.
• Demonstrated success in meeting or exceeding enrollment targets.
• Experience leading organizational change, process improvement, or system implementations in support of enrollment operations.
• Knowledge of research based best practices in the recruitment of a diverse student body and demonstrated experience working with diverse populations.
• Experience creating and managing admissions visits and events.
• Experience with office budget management.
• Experience with Microsoft Office, student information system, and CRM system.

Preferred qualifications

• Master's degree from a regionally accredited college or university.
• Minimum of three years directing recruitment activities in a competitive enrollment market.
• Minimum of five years of experience supervising professional staff.
• Minimum of three years in a director level role or higher in a higher education setting
• Experience recruiting high school, transfer, adult, readmit, veteran/military connected students, and international students
• Experience with Workday and Slate CRM system.
• Experience creating and overseeing communications campaigns for college admissions with knowledge of marketing and accessibility requirements.
• Experience managing vendor contracts and relationships.
• Demonstrated experience with cross-team collaboration.
• Adaptability to emerging trends in student recruitment including but not limited to AI
• Bilingual in English and Spanish