Job Summary

Evaluates client needs, conceptualizes ideas, and creates visual designs using sophisticated computer equipment and software programs to produce artwork for marketing materials within established budgets.

Graphic Designers

• Execute innovative and creative ideas for page layouts, catalog covers, web homepages, web banners, and other promotional materials in collaboration with designers and art directors
• Manage projects from initial client contact through final delivery
• Ensure brand consistency across all marketing channels
• Understand brand goals, key initiatives, promotions, and project performance as they relate to layout, product selection, copy, and overall design
• Apply established creative and brand standards
• Make revisions, updates, and changes to design, copy, and layout as needed
• Collaborate with marketing and merchandising teams to produce high-quality deliverables
• Proof all pages for accuracy and implement last-minute design and copy changes prior to pre-press production
• Support the catalog pre-press production process before sending materials to the printer
• Utilize design and media software (InDesign, Illustrator, Photoshop, Premiere Pro, After Effects) to create deliverables

Responsibilities

Execute innovative, creative ideas and concepts for page layouts, catalog covers, web homepages, web banners, and other promotional material, in collaboration with other designers and art directors. Responsible for projects from client contact through delivery. Assure brand consistency across all marketing channels. Understand brand goals and key initiatives, promotion, and project performance, as they relate to pagination, product selection, copy, promotions and overall design. Employ established creative and brand filters. Make revisions, updates, and changes to design, copy and layout. Work collaboratively with marketing and merchandising to produce the best piece for the project at hand. Proof all pages for accuracy and make last-minute design and copy changes to complete catalog pre-press production process before going to printer. Utilize various programs (InDesign, Illustrator, Photoshop, Premiere Pro, After Effects) to create deliverables.

Graphic Designer, I Requires basic skill set and proficiency. Conducts work assignments as directed. Closely supervised with little latitude for independent judgment. Requires a bachelor's (or equivalency) + 2 years of directly related work experience or a master's (or equivalency) degree.

Graphic Designer, II Requires moderate skill set and proficiency in discipline. Conducts work assignments of increasing complexity, under moderate supervision with some latitude for independent judgment. Requires a bachelor's (or equivalency) + 4 years or a master's (or equivalency) + 2 years of directly related work experience.

Minimum Qualifications

EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor's degree = 4 years of directly related work experience).

Department may hire employee at one of the following job levels:

Graphic Designer, I: Requires a bachelor's (or equivalency) + 2 years of directly related work experience or a master's (or equivalency) degree.

Graphic Designer, II: Requires a bachelor's (or equivalency) + 4 years or a master's (or equivalency) + 2 years of directly related work experience.