Hourly Pooled - Laboratory Marketing Assistant, Wyoming State Veterinary Laboratory

Job Details

Hourly Pooled - Laboratory Marketing Assistant, Wyoming State Veterinary Laboratory

JOB TITLE: Laboratory Marketing Assistant

JOB PURPOSE: To serve as the "operational backbone" that bridges the gap between scientific strategy and its execution in the market.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Create promotional materials for the Wyoming State Veterinary laboratory (WSVL), managing social media channels, and promoting laboratory events
• Develop engaging content including graphics and videos for various platforms while maintaining consistent brand messaging.
• Assist with the organization and coordination of marketing and promotional events
• Create email campaigns and develop content for laboratory products and services.
• Assist with accreditation preparation and migration to the OMNI quality software system

COMPETENCIES: Digital Literacy, Graphic Design Basics

MINIMUM QUALIFICATIONS: Coursework in design, marketing, communications, business, or life sciences.

DESIRED QUALIFICATIONS: Experience in marketing, particularly in scientific or technical fields. Data Analysis & KPI Tracking: Monitoring key performance indicators (KPIs) like reach, engagement rates, and website performance using Google Analytics to provide actionable insights for campaign optimization.

REQUIRED APPLICATION MATERIALS: Complete the online application. The department additionally requests candidates upload the following document(s) for a complete application: 1. Cover letter 2. Resume or C.V.

WORK LOCATION: On-campus: This position provides vital support to campus customers, and the successful candidate must be available to work and perform essential job functions on campus, understanding our location is at 7,220 feet above sea level.