KUMMER COLLEGE MARKETING AND OUTREACH SPECIALIST
Hiring Department
Dean's Office of Kummer College
Job Description
The Kummer College of Innovation, Entrepreneurship, and Economic Development seeks a dynamic Marketing and Outreach Specialist to join our team. This position will play a key role in increasing the visibility of the existing Kummer College departments and the new Jaggi School of Business at Missouri S&T by working closely with external partners such as high school counselors, teachers, and admission teams at Missouri community colleges. The role will also focus on building a social media presence to attract undergraduate students and hosting events that will help elevate the college’s reputation. The ideal candidate will be high energy, with strong communication skills, and the ability to build lasting relationships with educational partners.
This is an excellent opportunity for an entry-level professional seeking growth opportunities in marketing, event management, and recruiting within a newly launched business school. If you are motivated and creative with strong communication skills and the gift of sales we encourage you to apply.
Key Responsibilities:
Marketing:
- Collaborate with the Marketing and Communications team to develop and execute marketing strategies for the Kummer College departments and the Jaggi School of Business
- Using tools such as Canva or Adobe Suite, create engaging marketing materials including brochures, flyers, and digital content
- Manage social media platforms, including content creation, scheduling, and engagement for the Kummer College departments and the Jaggi School of Business.
Event Management:
- Work with faculty and educational partners to identify opportunities to create events for the Kummer College departments and the Jaggi School of Business that will positively impact enrollment and brand awareness
- Coordinate all aspects of events, including room arrangements, catering, and AV/tech setup
- Serve as the primary point of contact for vendors, speakers, and instructors
Recruiting:
- Build a comprehensive plan to visit high schools, make travel arrangements, and conduct visits to partnering schools and establish new partnerships
- Work with admissions and enrollment management to coordinate where needed but will need to develop a recruitment strategy, review and analyze data to determine which fairs and events to attend and which schools to visit. Travel to recruitment events and college fairs around Missouri and surrounding states, some of which will require overnight stays
- Give presentations in classrooms or to prospective student groups as needed across the state of Missouri (in person or via Zoom)
- Utilizing Slate CRM to track prospects and applicants and bring new ideas to the table to increase outreach
- Build bridges between community college partners and Kummer College faculty/staff with the purpose of updating articulation agreements to streamline the transfer process for students
- Develop a team of student ambassadors to assist in spreading positive awareness regarding the Kummer College departments and the Jaggi School of Business
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