Job Details
Posting Number: S15948P
Working Title: Marketing Copywriter
Department: MarComm-Strategic Marketing
About the University of Georgia
Chartered by the state of Georgia in 1785, the University of Georgia is the birthplace of public higher education in America and is the state’s flagship university (https://www.uga.edu/). The proof is in our more than 240 years of academic and professional achievements and our continual commitment to higher education. UGA is currently ranked among the top 20 public universities in U.S. News & World Report. The University’s main campus is located in Athens, approximately 65 miles northeast of Atlanta, with extended campuses in Atlanta, Griffin, Gwinnett, and Tifton. UGA employs approximately 3,100 faculty and more than 7,700 full-time staff. The University’s enrollment exceeds 41,000 students including over 31,000 undergraduates and over 10,000 graduate and professional students. Academic programs reside in 19 schools and colleges, including our newly established School of Medicine.
Posting Type: External
Retirement Plan: TRS or ORP
Employment Type: Employee
Benefits Eligibility: Benefits Eligible
Full/Part time: Full Time
Additional Schedule Information: Monday-Friday, 8am-5pm. Occasional nights and weekends needed.
Advertised Salary: $60,000-$70,000
Posting Date: 10/22/2026
Open until filled: Yes
Proposed Starting Date: 01/04/2027
Location of Vacancy: Athens Area
Classification Title: Copywriter III
FLSA: Exempt
FTE: 1.00
Minimum Qualifications
Bachelor’s degree in a related field or equivalent and 5 years of professional experience
Preferred Qualifications
- Experience with project management software (e.g., Asana)
- Grasp of AP Style
- AI Literacy
- Experience collaborating with designers, data analysts, and project managers.
Position Summary
The Copywriter develops clear, engaging, and on-brand copy across ads, emails, landing pages, campaign creative, and institutional promotional materials. Reporting to the Executive Content Editor, this role serves as the primary copywriter for the Division of Marketing & Communications. The position requires a versatile writer who can connect with audiences across platforms, quickly understand complex topics related to the university’s teaching, research, and public service missions and translate them into accessible, audience-focused content. The role also applies a working knowledge of SEO/GEO best practices to improve the visibility and discoverability of digital content. The successful candidate is a skilled storyteller, strategic thinker, and collaborative partner, who can use audience insights to develop effective messaging and maintain a consistent brand voice across channels. Collaboration across all integrated Marketing & Communications teams will be key to the success of this position.
Knowledge, Skills, Abilities and/or Competencies
Required:
- A broad expertise in all forms of writing (e.g., long-form storytelling, compelling shorter form for advertising, organized and informative writing for websites)
- Comfort with a collaborative review process, feedback resilience, and the capacity to adapt writing style.
Preferred:
- Experience with project management software (e.g., Asana)
- Grasp of AP Style
- AI Literacy
- Experience collaborating with designers, data analysts, and project managers.
Physical Demands
Work in standard office environment
Is driving a responsibility of this position?: No
Is this a Position of Trust?: No
Does this position have operation, access, or control of financial resources?: No
Does this position require a P-Card?: No
Is having a P-Card an essential function of this position?: No
Does this position have direct interaction or care of children under the age of 18 or direct patient care?: No
Does this position have Security Access (e.g., public safety, IT security, personnel records, patient records, or access to chemicals and medications): No
Duties/Responsibilities
Develop creative, audience-centered, and on-brand copy for various marketing and communications projects. Deliverables may include print and digital ads, email campaigns, newsletters, webpages, the President’s Annual Report, and other communications materials.
Percentage of time: 65
Provide support for cutline, metadata, and other supporting digital content. Apply SEO/GEO best practices where appropriate to improve visibility and discoverability of editorial content.
Percentage of time: 20
Collaborate with strategists, writers, editors, designers, developers, photographers, and other partners to gather information and provide input on projects that incorporate brand messages into copy and content.
Percentage of time: 10
Other duties as assigned.
Percentage of time: 5
Contact Details
For questions concerning this position or recruitment progression, please refer to the Recruitment Contact listed below.
Recruitment Contact Name: Aaron Hale
Recruitment Contact Email: [contact details available in the full listing]
