About Cape Cod Community College:
Cape Cod Community
College is a place of personal discovery, enrichment, and
professional development for those just beginning the quest and for
those at many points along the path of higher education throughout
life. It is a caring, comprehensive institution that belongs to the
people it serves and responds to their individual and community
needs. Students attending Cape Cod Community College are striving
for personal excellence, and are finding it, day after day.
Graduates of the College can be found in all levels of private
business, the professions, and public service, and they excel at
what they do.
For students seeking to lay a foundation for further study, there
is no better place to begin than at Cape Cod Community College. In
today's highly competitive market place, the well prepared transfer
student is the most aggressively recruited person in higher
education. For many Cape Cod Community College graduates, that
Associate Degree opens the door to institutions that were just not
an option after high school. And, when you consider the savings in
the overall cost of a four-year degree at either a public or a
private university, starting at Cape Cod Community College becomes
an incredible bargain that blends quality with unmatched
value.
The students' education is the first priority at Cape Cod Community
College. As a learning-centered community, we value the
contributions of a diverse population, welcome open inquiry, and
promote mutual respect. The College offers a strong educational
foundation of critical and creative thinking, communication
competency, and a global, multicultural perspective that prepares
students for life and work in the 21st century. Our liberal arts,
sciences, and career programs provide educational pathways that
serve the varied social, economic, and demographic characteristics
of our community with a distinctive focus on sustainability. We
honor our past, celebrate our present and imagine our future.
Job Description:
GENERAL STATEMENT OF RESPONSIBILITIES:
The Marketing Manager serves as a strategic marketing partner to
academic departments, student support services, administrative
offices, and institutional leadership, providing expert
consultation, project management, and creative direction for a wide
range of marketing and communications initiatives that advance the
College's mission, enrollment goals, workforce development efforts,
and student success.
Working collaboratively with faculty, staff, administrators, and
external partners, the Marketing Manager leads the planning,
development, coordination, and execution of integrated marketing
campaigns and communications projects from concept through
completion. This position manages multiple concurrent projects
while ensuring all marketing materials reflect the College's brand
standards, strategic priorities, and commitment to accessibility,
inclusion, and excellence.
A significant area of responsibility includes serving as the
primary marketing lead for the Center for Community and
Professional Education (CCAPE), developing and executing
comprehensive marketing strategies that promote workforce
development programs, professional training, lifelong learning
opportunities, community education offerings, and customized
business and industry partnerships.
The Marketing Manager must possess exceptional project management,
communication, writing, and relationship-building skills, along
with understanding and demonstrated ability in basic graphic
design, the ability to balance competing priorities, advise
internal stakeholders on marketing best practices, and deliver
high-quality marketing solutions in a fast-paced, collaborative
environment.
EXAMPLES OF DUTIES:
- Serve as the primary marketing consultant for academic
departments, student support services, administrative offices, and
other stakeholders providing strategic guidance on marketing and
communications needs.
Meet with faculty, staff, administrators, and other
stakeholders to assess project goals, identify target audiences,
develop marketing strategies, and recommend effective
communications approaches.
Lead marketing projects from initial consultation through
planning, creative development, production, implementation, and
post-project evaluation while managing multiple projects
simultaneously.
Working alongside the College's Assistant Director of Visual
Communications, provide graphic design support using tools such as
Canva or other systems in creating on-brand visual collateral. This
includes print and digital communications.
Develop integrated marketing campaigns supporting academic
programs, enrollment initiatives, student services, special events,
community outreach, institutional priorities, and other College
initiatives.
Write, edit, and coordinate the production of marketing and
communications materials across print, digital, environmental, and
promotional platforms, ensuring consistency with institutional
messaging and brand standards.
Serve as the primary marketing manager for the Center for
Community and Professional Education (CCAPE), planning and
executing marketing strategies that increase awareness and
enrollment in workforce training, professional development,
continuing education, community education, and corporate
partnership programs.
Collaborate with members of the Strategic Communications and
Marketing Office to coordinate photography, videography, graphic
design, digital communications, advertising, media relations, and
other creative services necessary to support marketing
initiatives.
Develop project timelines, establish priorities, coordinate
production schedules, and ensure projects are completed accurately,
efficiently, and within established deadlines.
Maintain strong working relationships across the College by
providing responsive, consultative customer service while balancing
institutional priorities and departmental needs.
Ensure all marketing materials adhere to College brand
standards, editorial guidelines, accessibility requirements, and
institutional messaging.
Coordinate with external vendor and other service providers as
needed to support marketing projects and ensure quality
deliverables.
Monitor the effectiveness of marketing initiatives using
available data and stakeholder feedback, making recommendations for
continuous improvement.
Stay current with higher education marketing trends,
communications strategies, emerging technologies, and best
practices to strengthen the College's marketing efforts.
Work actively with all areas of the College to foster
collaboration, collegiality, innovation, and exceptional
service.
Provide flexible, responsive, and high-quality service to
students, faculty, staff, community members, and external partners
while continuously evaluating and improving marketing
processes.
Perform other duties as assigned.
Requirements:
MINIMUM QUALIFICATIONS :
- Bachelor's degree in Marketing, Communications, Public
Relations, or a closely related field.
- Five (5) years of progressively responsible professional
experience in marketing, communications, public relations,
advertising, or a related field.
- Demonstrated experience managing multiple complex marketing
projects from concept through implementation.
- Excellent written, verbal, editing, and presentation skills
with the ability to tailor communications for diverse
audiences.
- Experience developing integrated marketing campaigns across
print and digital platforms.
- Strong organizational and project management skills with the
ability to prioritize competing deadlines while maintaining
exceptional attention to detail.
- Demonstrated ability to build collaborative relationships and
work effectively with individuals across all levels of an
organization.
- Knowledge of branding principles, marketing strategy, audience
segmentation, and communications planning.
- Experience working with creative professionals, vendors, and
production partners.
- Commitment to the mission and values of a comprehensive
community college.
- Unrestricted authorization to work in the United States.
ADDITIONAL PREFERRED QUALIFICATIONS:
- Experience in higher education marketing or
communications.
- Experience marketing higher and/or continuing
education/professional training programs.
- Familiarity with project management software and collaborative
workflow systems.
- Experience managing print production and vendor
relationships.
- Working knowledge of Adobe Creative Cloud, content management
systems, digital marketing platforms, and modern design tools such
as Canva.
- Experience interpreting marketing analytics and campaign
performance metrics.
Equivalency Statement
Applicants who do not meet the qualifications as noted above are
encouraged to upload a separate statement to define precisely how
their background and experience have prepared them with the
equivalent combination of education, training, and experience
required for the responsibilities of this position.
Additional Information:
COMPENSATION : Full-time, Non-Unit Professional Position.
Annual Salary range of $75,000.00 - $85,000.00, dependent on
qualifications.
Includes participation in a comprehensive
employee benefits program and the option for membership in the
Massachusetts State Employees' Retirement System.
APPLICATION DEADLINE: September 24, 2026
Please visit our website at
www.capecod.edu for information on
Cape Cod Community College.
This appointment is subject to the FY2027 budget
appropriations.
Appointment subject to SORI (Sex Offender Registry
Information), publicly accessible Massachusetts CORI (Criminal
Offender Record Information) and national background
checks.
The College cannot consider candidates who do not have
unrestricted authorization to work in the United States
.
Cape Cod Community College is an affirmative action/equal
opportunity employer and does not discriminate on the basis of
race, color, national origin, sex, disability, religion, age,
veteran status, genetic information, gender identity or sexual
orientation in its programs and activities as required by Title IX
of the Educational Amendments of 1972, the Americans with
Disabilities Act of 1990, Section 504 of the Rehabilitation Act of
1973, Title VII of the Civil Rights Act of 1964, and other
applicable statues and College policies. The College prohibits
sexual harassment, including sexual violence. Inquiries or
complaints concerning discrimination, harassment, retaliation or
sexual violence shall be referred to the College's Affirmative
Action/Title IX Coordinator, the Massachusetts Commission Against
Discrimination, the Equal Employment Opportunities Commission or
the United States Department of Education's Office for Civil
Rights.
Application Instructions:
**ALL APPLICATION MATERIALS MUST BE SUBMITTED ELECTRONICALLY IN
ORDER TO BE CONSIDERED.**
Begin the online application process by going to the
APPLY
NOW link. During the process you will be given an opportunity
to
upload required documents :
a cover
letter addressing how you meet the minimum requirements of the
position
and resume (failure to submit requested
documents may result in disqualification). Please note that
finalist candidates will be asked to provide three current
professional letters of reference and transcripts.
See the
FAQ for using our online system. Please
contact us if you need assistance applying
through this website.
Returning Applicants -
Login to your Cape Cod Community College Careers
Account to check your completed application.