Marketing Specialist

Job Description

This marketing specialist is central to the University’s ability to protect its brand and reputation to internal and external stakeholders. The position impacts the University’s ability to attract and retain students; promote the institution’s successful outcomes and philanthropic efforts and contribute to ongoing efforts to stakeholders in programs that support student, faculty and staff satisfaction.

This marketing specialist supports the University’s Auxiliary Services with smart, data-driven marketing solutions. The position is a member of the central Office of University Marketing and Communications and works closely with the AVP for Auxiliary Services. The specialist supports key campus partners, including the Early Learning Center, Thompson Student Union, the Student Recreation Center, University Housing and campus events, and collaborates with external vendors for parking and dining with a focus on brand strategy and alignment, customer experience and growth opportunities for long-term success.

Minimum Qualifications

Education/experience:
• Bachelor’s degree required – May accept five-seven (5-7) years applicable experience in lieu of higher education.
• Prefer minimum of four years of marketing and/or project management experience
• Excellent computer skills in Microsoft Office -- strong Excel, Power Point and Word skills and experience required.

Communication and other skills:
• Excellent written (including editing) and oral communication skills
• Knowledge of or ability to learn and adhere to AP Style guidelines
• Self-motivated with the ability to follow directions while working independently
• High proficiency in project management, attention to detail, prioritization of work and organizational skills required.
• Ability to build relationships and develop trust with stakeholders
• Ability to contribute to team projects
• A high degree of professionalism and strong work ethic coupled with a sense of responsibility and integrity required.
• Ability to work under minimal supervision, tight time constraints, and periodic high-volume circumstances.
• Willingness and ability to take direction from various sources required.
• Must be flexible and available outside of normal business hours. May be required to respond to urgent matters at all times of the day and/or on scheduled days off.

Work Conditions

Works in an open, professional office environment with possible high stress levels. While working hours are typically standard business hours, employees should be prepared to work some evenings and/or weekends as required for special events.

Typical Hours: 8:15 am - 5:00 pm