Key information
- Duration: Full-time, 48 months
- Start dates & application deadlines: Starting August 2027, Apply before Dec 2026
Overview
The Marketing programme from BI Norwegian Business School focuses on developing the doctoral candidates' theoretical knowledge and methodological skills required to become successful marketing researchers.
Key facts: Visit the programme website for more information
- Highly international profile
- Focus on international academic communication and knowledge dissemination through journal publications and conference participation
- PhD seminars are taught by international experts in the respective areas of research
- The PhD course programme provides a thorough training, with in-depth courses in consumer behaviour, modeling and strategy
- All PhD candidates receive financial support while in the programme
Career possibilities
The department seeks candidates with a strong background in disciplines that are fundamental to marketing such as economics, psychology and statistics; candidates are intellectually curious, interested in an academic career in research and teaching, and possess strong communication and analytical skills.
It is expected that graduates of the programme will be placed at leading research institutions. Previous placements include Cass Business School, Grenoble Ecole de Management, Nanyang University, and University of Groningen.
Visit programme website
Programme Structure
Courses include:
- Research Design and Methodological Choices
- Doing qualitative research: Perspectives, traditions and craft
- Psychometrics and Multivariate Analysis
- Core Issues in Research Ethics
- Interorganisational Relationships
- Consumer Research
Check out the full curriculum
Visit programme website
Admission requirements
Academic requirements
GRE Required
GMAT Required
English requirements
TOEFL iBT 90
IELTS 6.5
Other requirements
General requirements
- Hold a Master of Science (MSc) or comparable degree within the fields of economics and business administration or an area in which BI offers a PhD specialisation.
- Have minimum B (4) in Grade Point Average (GPA), five-point scale (A=five, B=four, C=three, D=two, E=one).
- Hold a Master's degree that includes thesis work (15 to 30 ECTS).
- Have an adequate level of academic and English language proficiency. This may require specific documentation by proficiency tests such as TOEFL or IELTS. Applicants will be informed if this is needed.
- In particular cases, GMAT or GRE tests may be required. Applicants will be informed if this is needed.
An MBA degree does not fulfill the requirements for admission.
Visit programme website
Fees and funding
Tuition Fees
International: Free
EU/EEA: Free
Additional Details
There are no tuition fees in the PhD programme at BI. However, in order to have an application to the PhD programme at BI considered, you need to have funding.
Living costs
Oslo, Norway: 1,750-2,880 AUD / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
All PhD candidates receive financial support when accepted into the programme. The candidates are hired as full-time employees on an initial four-year contract. Continuation of the support through the four years of the programme is dependent on good standing and regular progress towards completing the programme’s requirements. PhD candidates are entitled to full parental leave and health insurance, and are part of the Norwegian Public Service Pension Fund. The workplace is BI Norwegian Business School at its main campus in Oslo.
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