Sales & Marketing Manager – Betplus
Job Overview
Betplus is seeking a driven and results-oriented Sales & Marketing Manager to lead customer acquisition, user growth, and marketing initiatives across our gaming platform.
The successful candidate will be responsible for developing and executing strategies that increase new registrations, active users, customer retention, and overall revenue.
Job Type: Full-Time
Company: Betplus
Location: Lagos, Nigeria
Salary: ₦200,000 basic salary + performance-based commission
Key Responsibilities
Customer Acquisition: Develop and execute marketing strategies across social media, paid advertising, influencers, affiliates, and online communities to drive new registrations and deposits.
Sales & Growth: Set and achieve monthly and quarterly targets for user acquisition, active users, retention, and revenue.
Campaign Management: Plan and manage promotions, referral programs, registration incentives, and loyalty campaigns to attract and retain customers.
Performance & Analytics: Track campaign performance, analyze acquisition and retention data, and optimize marketing activities to maximize ROI.
Partnerships: Identify, pitch, negotiate, and manage partnerships with gaming influencers, streamers, affiliates, and other relevant partners.
Market Research: Monitor competitors, industry trends, customer behavior, and emerging opportunities to identify new growth opportunities for Betplus.
Requirements & Qualifications
Minimum 2–3 years of experience in digital marketing, sales, growth marketing, or a related field.
Experience in gaming, betting, technology, entertainment, or a similar performance-driven industry is an advantage.
Strong understanding of social media marketing, paid advertising, SEO, and digital customer acquisition.
Experience with online communities such as Telegram, WhatsApp, Discord, and similar platforms.
Strong sales, negotiation, communication, and relationship-building skills.
Ability to work with targets, analyze performance data, and deliver measurable results.
Self-motivated, proactive, and highly results-driven.
Compensation
₦200,000 Basic Salary + Attractive Performance-Based Commission