Salesforce Business Data Analyst

Overview

Auburn Advancement is excited to begin the search for a Salesforce Business Data Analyst to join our Operations and Strategy Team! In this role, you'll help manage and optimize Auburn Advancement's Salesforce CRM platform, ensuring data integrity, streamlining processes, and empowering Advancement staff with actionable insights that drive engagement, stewardship, and fundraising success.

What You'll Do:

• Empower Data-Driven Decisions: Support Advancement's mission by maintaining accurate constituent and giving data, ensuring systems are optimized for performance and reliability. Develop reports and dashboards that provide meaningful insights into donor engagement, campaigns, and fundraising trends. Partner with teams to interpret data, identify opportunities, and inform strategy with clear, evidence-based analysis.
• Optimize Systems and Processes: Assist in the day-to-day management of Salesforce, including user access, troubleshooting, enhancements, and data maintenance. Execute imports and updates for constituent information, giving, and campaign activity while maintaining rigorous data integrity and compliance with university standards. Document and refine workflows to streamline operations and improve efficiency across Advancement teams.
• Advance Fundraising and Engagement Efforts: Collaborate with Advancement staff to design and maintain tools that power donor engagement, campaigns, and events. Support staff in building and refining reports and dashboards that track progress toward philanthropic goals. Partner with the Application Support and Salesforce teams to develop automation (Flows, Validation Rules) and ensure systems support fundraising success.
• Champion Data Excellence and Collaboration: Serve as a trusted resource for Advancement teams by documenting data definitions, maintaining the data dictionary, and ensuring consistent reporting logic across the organization. Create tutorials, guides, and training materials that enable users to work confidently within Salesforce. Work collaboratively with IT, campus partners, and third-party vendors to evaluate integrations and implement system improvements that align with institutional objectives.