Position Details
Posting date 07/08/2026
Closing date Open Until Filled: Yes
Position Number 1126831
Position Title Social Content and Community Specialist
Hiring Range Minimum $53,800
Hiring Range Maximum $67,300
Employment Category Regular Full Time
Scheduled Hours per Week 40
Schedule Generally 8-5, although occasional coverage on nights and weekends for institutional events.
Location of Position Hanover NH 7 Lebanon Street, Hanover NH – and remote home office as negotiated with supervisors
Remote Work Eligibility? Hybrid
Position Purpose
The Social Content and Community Specialist creates content for and engages with audiences on Dartmouth’s flagship social media channels. Reporting to the Director of Social Strategy and Digital Engagement, this role combines hands-on content production (approximately 60% of the role) with community management and social listening (approximately 40%).
Required Qualifications
- Bachelor’s degree plus 2 or more years of relevant experience, or equivalent combination of education and experience.
- Demonstrated experience producing content for social media platforms, with a portfolio of work that reflects strong writing and visual sensibility.
- Strong copywriting skills, including the ability to write in a defined institutional voice across platforms with different tones and conventions.
- Working knowledge of design tools such as Canva, Adobe Creative Cloud, or Figma sufficient to produce graphics, carousels, and Stories.
- Experience managing community engagement on social platforms, including responding to comments, direct messages, and mentions.
- Familiarity with social listening tools and approaches, and the ability to identify trends, sentiment shifts, and emerging issues.
- Sound judgment in determining what to escalate, what to respond to, and how to represent an institutional voice in public-facing interactions.
- Strong attention to detail and willingness to take ownership of small tasks that add up to a polished public presence.
- Familiarity with social media management platforms such as Sprout Social, Hootsuite, or similar.
- Strong written and verbal communication skills.
- Commitment to fostering an inclusive and diverse environment.
Key Accountabilities
Content Production (60%)
- Creates static and written content for flagship channels, including post copy, carousels, graphics, Stories, and thread-based content.
- Sources and produces visual assets in collaboration with MPG videographers, designers, and campus photographers; occasionally captures photo and video content for time-sensitive moments where dedicated support is not available.
- Contributes to content calendar planning and editorial brainstorms.
- Supports campaign execution and high-profile institutional moments as needed – sometimes beyond normal working hours.
Community Engagement and Social Listening (40%)
- Manages community engagement across platforms by responding to comments, direct messages, and mentions in Dartmouth’s institutional voice.
- Monitors social platforms daily for community sentiment, student voices, trending topics, and real-time moments.
- Compiles regular social listening summaries — including daily AM/PM sentiment updates, trending conversations, and notable community moments — for the Associate Director and Director.
- Prepares social listening data and insights for broader reporting needs.
- Flags risks, opportunities, and emerging issues to the Associate Director and Director for rapid response.