Demonstrated experience managing organizational social media
channels, including editorial calendars, scheduling, publishing,
community engagement, and performance reporting.
Strong knowledge of platform-native practices for Instagram,
Facebook, TikTok, YouTube, ZeeMee, Campus ESP and emerging
channels, including audience behavior, formats, trends, and
accessibility requirements.
Ability to create agile social content using photography,
mobile or DSLR video, basic lighting and audio, and non-linear
editing tools such as Adobe Premiere Pro, CapCut, or comparable
software.
Excellent writing, editing, and storytelling skills, with the
ability to translate academic and admissions information into
clear, engaging, student-centered social content and calls to
action.
Ability to manage a high-volume content calendar and multiple
projects simultaneously under tight deadlines, with strong
judgment, organization, and attention to detail.
Demonstrated collaboration skills across diverse stakeholders,
including admissions counselors, faculty, students, leadership,
creative professionals, and external partners.
Working knowledge of social media analytics, social listening,
platform management tools, brand standards, accessibility,
copyright, privacy, and ethical communication practices.
Valid driver’s license and reliable transportation for
on-campus and local content capture.
Preferred Qualifications
- Experience managing social media for higher education,
enrollment, admissions, student recruitment, or another
audience-driven organization.
- Experience developing and executing social media strategies
that increase reach, engagement, audience growth, website traffic,
inquiries, applications, or other measurable outcomes.
- Experience with social media management and listening tools,
Meta Business Suite, paid and organic social coordination, digital
asset management, and basic design tools such as Adobe Creative
Cloud or Canva.
- Experience coordinating social media takeovers, creators, and
user-generated content, and familiarity with crisis escalation and
time-sensitive communications protocols.
- Master’s degree in communications, marketing, public relations,
digital media, journalism, or a related field. Or a Bachelor’s
degree with related education and professional experience
equivalent to a master’s degree in the proceeding fields.
Conditions of Employment
This role is an on-campus, 8am-5pm, Monday-Friday position.
Job Open Date
08/19/2026
Open Until Filled
No
Application Review Date
08/25/2026
Job Close Date
09/09/2026
Special Instructions to Applicants / Additional Materials
Required
Along with the completed application, please attach a resume,
coverletter, and portfolio showcasing your design work.
Criminal Background Check
The final candidate is required to complete a criminal history
check.
Department Information
Equity Statement
It is the policy of Old Dominion University to provide equal
employment, educational and social opportunities for all persons,
without regard to race (or traits historically associated with race
including hair texture, hair type, and protective hairstyles such
as braids, locks, and twists), color, religion, sex or gender
(including pregnancy, childbirth, or related medical conditions),
national origin, gender identity or expression, age, veteran
status, disability, political affiliation, sexual orientation or
genetic information. Individuals from minoritized communities,
women, veterans and individuals with disabilities are encouraged to
apply.
Reasonable Accommodation Request
If you are an individual with a disability and require reasonable
accommodation, please contact the Division of Talent Management and
Culture at (757)683-3141.
Pay Transparency Nondiscrimination Provision
The contractor will not discharge or in any other manner
discriminate against employees or applicants because they have
inquired about, discussed, or disclosed their own pay or the pay of
another employee or applicant. However, employees who have access
to the compensation information of other employees or applicants as
a part of their essential job functions cannot disclose the pay of
other employees or applicants to individuals who do not otherwise
have access to compensation information, unless the disclosure is
(a) in response to a formal complaint or charge, (b) in furtherance
of an investigation, proceeding, hearing, or action, including an
investigation conducted by the employer, or consistent with
contractor’s legal duty to furnish information.
ODU Statement
Old Dominion University, located in Norfolk, is Virginia’s
forward-focused public doctoral research university with more than
23,000 students, a top R1 research ranking, rigorous academics, an
energetic residential community and initiatives that contribute
$2.6 billion annually to Virginia’s economy.