
Encourages students to keep striving for excellence.
Creates a positive and welcoming vibe.
Makes learning exciting and meaningful.
Makes complex topics easy to understand.
Helps students unlock their full potential.
Dr. Louis Geneste serves as Senior Lecturer in Innovation and Entrepreneurship in the Curtin University Faculty of Business and Law, School of Management and Marketing. His academic qualifications include a Bachelor of Science from the University of Western Australia, a Graduate Diploma in Occupational Health and Safety, a Master of Commerce with Distinction, and a PhD from Curtin University, awarded in 2010 by the Graduate School of Business. Prior to his academic career, Geneste amassed over 20 years of hands-on experience owning and managing small and medium enterprises, which informs his practical approach to teaching and research. In his current role, he leads the undergraduate Management major along with specializations in Innovation and Entrepreneurship and Small Business Startup. He delivers courses on strategy, change, innovation, and business innovation labs, fostering entrepreneurial skills among students.
Geneste's research specializes in entrepreneurship, innovation, knowledge acquisition, small business growth, and related dynamics, with his scholarship cited over 584 times on Google Scholar. Notable publications encompass 'The creative industries: An entrepreneurial bricolage perspective' (Management Decision, 2015; 165 citations, co-authored with S. De Klerk); 'Exploring gender-related perceptions of SME success' (International Journal of Gender and Entrepreneurship, 2014; 105 citations, with P. Christopher Weber); 'Small business growth: Strategic goals and owner preparedness' (Journal of Business Strategy, 2015; 91 citations, with P. Weber and J. Connell); 'Trust and knowledge acquisition by small and medium-sized firms in weak client–firm exchange relationships' (International Small Business Journal, 2015; 69 citations, with P. Galvin); and 'Who wants to be a social entrepreneur? Exploring the antecedents interrelationship via modified Mair Noboa model' (Social Enterprise Journal, 2023; 12 citations, with M. Iqbal and P. Weber). He has contributed to projects analyzing small business scams and owner sacrifices in success pursuits. Geneste received a nomination for the Curtin University Guild Excellence in Teaching Award in 2014. Beyond research and teaching, he engages in school outreach programs, the National Indigenous Business Summer School, and executive education initiatives emphasizing design-led innovation and entrepreneurship. He supervises doctoral students in entrepreneurship education, social entrepreneurship, and business startup.
