Assistant Director of Communications, Human Resources Development Program, College of Liberal Arts and Sciences (CLAS)
Position Summary
The Assistant Director (AD) for Communications provides communications support and expertise to Villanova's Human Resource Development (HRD) Program, a graduate program of the College of Liberal Arts and Sciences (CLAS).
While reporting to the Director of Communications, Graduate Studies, CLAS, and serving as a member of the University Communication and Marketing (UCM) department, the AD is fully integrated into the HRD team. The Director of Communications supervises the AD in partnership with HRD leadership to ensure alignment with both university communications standards and HRD program priorities.
Operating within Villanova's overall branding and messaging guidelines, the AD develops, implements, and manages communications materials and tactics to effectively promote the HRD program for audiences including current and prospective students, faculty, alumni, and the HR and business community.
The AD is responsible for implementing targeted communications initiatives that enhance program visibility and support enrollment goals and community engagement. The AD develops cohesive, brand-aligned content across platforms, including the HRD website, blog, podcast, and social media, and serves as the primary liaison between HRD, university marketing and recruitment partners.
Duties and Responsibilities
- The Assistant Director develops and executes communications strategies across platforms to increase awareness of the Villanova HRD program to key audiences, including HR professionals, prospective and current students, faculty, and program alumni. This involves producing cohesive, brand-aligned digital communications as well as publications and other collateral. The AD will collaborate with the Director of Communications, Graduate Studies, the Director of Public Relations in UCM, and HRD program leadership to develop content strategies that spark engagement, such as positioning of HRD faculty as subject matter experts.
- The Assistant Director serves as the program's liaison with UCM marketing and recruitment partners, attending meetings and providing communications updates.
- The Assistant Director manages the program website and social media accounts, developing and implementing tactics, including video and other digital content, in coordination with the UCM Digital Marketing team and in alignment with SEO/SEM strategies.
- The Assistant Director supports development of a communications plan that targets outreach to colleges and area organizations to raise HRD program visibility to support HRD recruiting goals and initiatives.
- The Assistant Director attends HRD program meetings, trainings, and events to support all program engagement efforts. This includes in-person attendance at HRD-sponsored events and conferences, administrative support, travel, and logistical support, as needed.
- Performs other duties and assists with projects as assigned.
Minimum Qualifications
- Bachelor's degree in communications, media, journalism, English, public relations or related discipline is required.
- The candidate must have a minimum of three years of relevant and applicable work experience in a professional environment.
- The individual must have excellent writing and editing skills, including the ability to create clear, engaging, and brand-consistent content tailored to diverse audiences. Strong attention to detail. Skilled in verbal communication with the capacity to present ideas clearly, collaborate across departments, and serve as a professional liaison to internal and external partners. The individual should possess strong interpersonal skills to effectively interact with administrators, faculty, staff, students, prospects, and the public regarding the Human Resources Development Master's level degree programs and represent the program effectively.
- Proficient in all standard computer applications, including Microsoft Office products, particularly Word, PowerPoint, Excel, and Outlook.
- Demonstrated experience in writing and editing, and social media management.
- Highly proficient in all standard computer applications, including Microsoft Word, Excel, PowerPoint, and Adobe Acrobat.
Preferred Qualifications
- Experience within higher education is preferred.
- Experience with online measurement platforms (Google Analytics, Facebook Insights, etc.).
- A working knowledge of web design and content management systems.
- Experience with Photoshop, Adobe products, and graphic arts programs.
- Experience in developing and editing video for social media is preferred.
Physical Requirements and/or Unusual Work Hours
Must have the ability to work occasional nights and weekends as the demands of the job dictate.
Salary Posting Information
This position falls within salaried grade 14 and the range for this position is $62,700 - $66,200. The final salary will be determined with consideration of several factors including the selected candidate's qualifications, department budget availability, market data, and internal equity.
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