The Associate Director, Creative Video / Multimedia Coordinator
reports to the Assistant Athletic Director, Video and Multimedia
and is responsible for the post-production of video and multimedia
services, providing internal and external content. The Associate
Director, Creative Video /Multimedia Coordinator is responsible for
assisting in creative content and direction for web, social media,
recruiting, and in-house video production related to the University
of Delaware Athletics and Campus Recreation.
MAJOR RESPONSIBILITIES:
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Drive storytelling video and multimedia content for distribution
across bluehens.com, social media, newsletters, in-game digital
displays and in other venues.
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Oversee the production and development of social media video
content, including hype pieces, behind-the-scenes features, and
video reports.
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Work in tandem with the communications team to collaboratively
ideate creative storytelling angles and content ideas that are
modern, timely, and promote the Delaware Athletics brand.
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Provide coverage of all major events videos from a storytelling
perspective, including Fandemonium, Season Kick-Offs, Future Hens
Club events, National Signing Days, Donor events, as well as team
outreach efforts in the community.
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Create, produce, and post video features, including conducting
on-camera interviews and athletic-related video series such as
coaches shows.
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Support the development of athletics broadcast and stream
commercial spots.
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Coordinate with corporate sales department to help execute
online deliverables for corporate partners as well as with
Athletics Development on promotion and coverage of events.
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Collaborate with the Social & Digital Director to create new
ideas to build brand awareness and exposure across our digital
channels via storytelling content.
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Gather footage from Hens home events and practices for use in
videos.
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Help edit photography and audio for use on BlueHens.com and
social network sites.
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Collaborate with marketing department in the use of digital,
social, and other new media to advertise ticket promotions, events
or other applicable happenings.
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Help distribute event highlights and recaps to regional media
outlets for use in broadcasts to help Delaware Athletics gain
exposure and awareness.
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Collaborate with the Assistant AD to recruit, hire, train,
schedule, supervise, and evaluate video production staff, including
three paid content interns as well as unpaid student
volunteers.
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Help proactively maintain and support all video archiving
efforts.
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Perform miscellaneous job-related duties as assigned.
QUALIFICATIONS:
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Bachelor's degree and two years of experience in athletic
post-production at the intercollegiate level.
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Feature & hype video editing experience.
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Videography experience, including knowledge and understanding of
cinematic camera use for promotional and internal video.
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Non-linear editing experience with Adobe Premier.
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Knowledge of computer/server components, both internal and
external, and how they work in a controlled network setting.
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Knowledge of professional camera equipment and how to use them
for post-production highlights.
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Ability to work on a broadcast truck in a variety of positions,
from director/producer to replay and camera operation.
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Knowledge of various post-production software, edit styles,
music and how to use them to promote, inspire, motivate, and
educate the team, staff, and the general public with those
videos.
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Strong people skills in order to staff, organize, and train
workforce to communicate and work as an effective team during
practice and games with an emphasis on being proper ambassadors
both home and away from the university.
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Knowledge and understanding of all NCAA and conference rules and
regulations regarding compliance issues and film trade.
REQUIRED FOR APPLICATION:
In order to be considered for this position, you must also
include a link to a demo reel and/or any live directed broadcasts
that you have created, directed and/or produced.
Notice of Non-Discrimination and Equal Opportunity
The University of Delaware does not discriminate against any person
on the basis of race, color, national origin, sex, gender identity
or expression, sexual orientation, genetic information, marital
status, disability, religion, age, veteran status or any other
characteristic protected by applicable law in its employment,
educational programs and activities, admissions policies, and
scholarship and loan programs as required by Title IX of the
Educational Amendments of 1972, the Americans with Disabilities Act
of 1990, Section 504 of the Rehabilitation Act of 1973, Title VI
and VII of the Civil Rights Act of 1964, and other applicable
statutes and University policies. The University of Delaware also
prohibits unlawful harassment including sexual harassment and
sexual violence.
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