Communications & Marketing Specialist
Overview
Auburn University is excited to begin the search for a Communications & Marketing Specialist! This position develops and delivers engaging communications, marketing, and promotional materials across a variety of platforms to support university initiatives and priorities. The ideal candidate will create compelling content, collaborate with campus partners, and ensure messaging is aligned with Auburn University’s brand and communication standards.
Responsibilities
- Develops marketing and communication plans to promote the vision, mission, goals and achievements of a school, college, department, alumni or University program directly engaged in instruction, research or outreach.
- Researches, designs and composes content for dissemination through a variety of mediums, such as internal or external publications, brochures, posters, newsletters, websites, presentations, development/fundraising materials, press packages, or broadcast media.
- Coordinates the production of materials to include content/style editing, designing, printing, photography and/or copywriting.
- Coordinates marketing and communication calendars, production schedules and deadlines, including coordination of work carried out by external vendors.
- Submits material to journals, associations or other external media, either proactively or in response to requests.
- Evaluates effectiveness of communications, public relations, and/or marketing programs.
- Prepares press releases and participates in public relations activities, in conjunction with University staff.
- Plans and organizes special events and meetings, as well as participation at conferences or trade shows.
- May maintain files, databases and electronic records of materials.
- May develop and manage a unit budget as well as assist with preparation of contract or grant proposals.
Qualifications
Bachelor's Degree In Journalism, Communications, Marketing or a related field and 2 years of experience in marketing and communications services to include print journalism.
SUBSTITUTIONS ALLOWED FOR EXPERIENCE: Yes, When a candidate has the required education, but lacks the required experience, they may normally apply additional appropriate education toward the experience requirement, at a rate of one (1) year relevant education per year of required experience.
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