Director of Web and Digital Strategy
Job Summary
The Office of Communications at Oberlin College and Conservatory seeks a dynamic Director of Web and Digital Strategy to shape the future of Oberlin's website and other digital marketing and communications initiatives. The Director will be the architect of Oberlin's web strategy and shape how Oberlin uses digital communications tools and platforms to achieve our most important goals, including recruiting new students to Oberlin, and building Oberlin's brand. This is a full-time, in-person position reporting to the Vice President for Communications.
Responsibilities
The Director will manage a Web Developer and a CMS and Web Content Specialist, as well as partner with colleagues in the Office of Communications responsible for visual brand and design, content development, and social media. The Director is a key member of the Office of Communications leadership team, contributing their expertise to the broader marketing and communications strategy of the organization. The ideal candidate will bring a strategic mindset, collaborative approach, and a forward-looking, optimistic sensibility to the Director role.
Required Qualifications
Bachelor's degree and a minimum of five years of relevant experience or a combination of education and relevant experience. A demonstrated track record of supporting institutional goals and furthering an institution's mission through the development of websites and other digital communications channels. Up-to-date knowledge of web and digital marketing trends. Knowledge of the strategic and technical aspects of web development, usability, and accessibility. Functional skills in HTML and CSS. Understanding of marketing and communications strategy. Proficiency in utilizing digital metrics, KPIs, and market research insights to drive engagement and traffic. Experience as a successful manager, with the ability to manage and motivate a web team. Strong collaboration and communications skills. Prior experience managing complex projects. Ability to plan and manage a budget. Competency in writing and editing for the web. Experience managing Drupal 10 or an equivalent CMS.
Compensation
Salary will be commensurate with qualifications and experience.
Special Instructions
This is a campus-based position, and is not eligible for hybrid or remote work. Applicants should include three professional references. Applicants should include a link to their digital portfolio.
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