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Head Cheerleading Coach

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Harrisonburg, Virginia

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Head Cheerleading Coach

Head Cheerleading Coach

Working Title: Head Cheerleading Coach

State Role Title: Administrative and Professional Faculty

Position Type: Administrative & Professional (Non-teaching Faculty)

Position Status: Full-Time

FLSA Status: Exempt: Not Eligible for Overtime

College/Division: Intercollegiate Athletics

Department: 300029 - Cheerleaders

Pay Band: N/A

Pay Rate: Commensurate with Experience

Beginning Review Date: 05/31/2026

James Madison University, a member of the NCAA Division I Sun Belt Conference, seeks a Head Cheerleading Coach to provide strategic leadership and day-to-day management of the University's Cheerleading and Mascot programs. This position provides program-wide leadership, ensuring a safe, engaging, and competitive spirit program, overseeing all aspects of program culture, competitive performance, risk management, recruiting, administration, and student-athlete support. The Head Cheerleading Coach will foster a safe, welcoming, and highly visible program that enhances the student-athlete experience, elevates game-day atmosphere, and positively represents the university at the conference and national levels.

Duties and Responsibilities:

Program Leadership & Culture

  • Provide vision, leadership, oversight, and accountability for the cheerleading and mascot programs aligned with departmental and institutional values.
  • Establish and enforce program standards related to conduct, sportsmanship, academic integrity, and team culture.
  • Serve as the primary representative for the spirit program in coordination with athletics administration, campus, and conference.
  • Create an inclusive and positive environment that supports the well-being and success of all participants.

Coaching, Performance & Competition

  • Direct all cheerleading activities for football, men's and women's basketball, and designated Olympic sports.
  • Design and implement safe, progressive training plans for all-girl and co-ed cheerleading and mascot participants.
  • Oversee game-day performance planning to support fan engagement, traditions, and home-field advantage.
  • Teach and evaluate skill readiness and approve stunting and tumbling progressions in accordance with USA Cheer and Varsity safety guidelines.

Safety, Risk Management & Compliance

  • Serve as the program's primary safety and risk management lead.
  • Ensure compliance with USA Cheer National Safety Standards and maintain required certifications.
  • Enforce Emergency Action Plans for practices, games, appearances, and competitions.
  • Collaborate with Integrated Health and Sports Performance staff to support a holistic student-athlete experience.
  • Operate the program in compliance with institutional, conference, and applicable NCAA and Title IX policies.

Recruiting & Roster Management

  • Develop and execute a year-round recruiting strategy at the local, regional, and national levels.
  • Build recruiting relationships with regional high schools, all-star programs, and club gyms commonly feeding Sun Belt institutions.
  • Coordinate all tryout and selection processes, including materials, judging, and evaluations.
  • Support prospective student-athletes through the admissions and onboarding process in collaboration with athletics administration.
  • Manage roster size and composition consistent with institutional needs and resources.

Administration & Operations

  • Manage the program within the assigned budget, including travel, equipment, and apparel.
  • Coordinate scheduling, travel logistics, and team calendars using Teamworks and other systems.
  • Maintain oversight of equipment inventory and apparel in coordination with Athletics Equipment Services.
  • Supervise, evaluate, and mentor assistant coach and support staff.
  • Coordinate camps, clinics, and fundraising activities in support of the program.

Student-Athlete Development

  • Support academic success by monitoring academic progress and attendance expectations with the Office of Student-Athlete Services.
  • Conduct regular evaluations and goal-setting discussions focused on performance, leadership, and personal development.
  • Promote leadership development, wellness, personal growth, and prepare student-athletes as representatives of the university.

External Engagement & Visibility

  • Collaborate with Athletics Marketing, Fan Engagement, and Creative Services to enhance game-day atmosphere and brand consistency.
  • Coordinate mascot and spirit squad appearances for athletics, university, community, and donor engagement events.
  • Support alumni engagement activities tied to the spirit program.
  • Maintain appropriate social media presence consistent with athletics department guidelines.

Qualifications:

Required Qualifications:

  • Bachelor's degree.
  • Minimum 3-5 years of collegiate cheerleading coaching experience or equivalent high-level coaching experience.
  • Knowledge of all-girl and co-ed cheerleading, stunting, and tumbling techniques.
  • Current USA Cheer Safety Certification (or ability to obtain upon hire).
  • CPR/AED and First Aid certification (or ability to obtain upon hire).
  • Demonstrated experience in budgeting, scheduling, and team administration.
  • Demonstrated experience in program fundraising, alumni relations, or external engagement.
  • Strong organizational, communication, and leadership skills.
  • Ability to work evenings, weekends, holidays, and travel extensively.

Preferred Qualifications:

  • Master's degree.
  • Prior Division I (FBS) head coaching experience.
  • Experience executing youth camps/clinics.
  • Experience working within a comprehensive athletics department.

Conditions of Employment: Employment is contingent upon the successful completion of a criminal background check.

To apply, please visit: https://jobs.jmu.edu/jobs/head-cheerleading-coach-harrisonburg-virginia-united-states

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