Lecturer/Senior Lecturer in Digital Marketing

University of Canterbury, New Zealand – Management, Marketing and Tourism Department

Te Kura Umanga | UC Business School

Management, Marketing and Tourism Department
Located in Ōtautahi | Christchurch, Aotearoa | New Zealand

• Full-time 37.5 hours per week (1.0 FTE)
• Continuing (permanent) position
• Generous annual leave provisions and professional development opportunities

Kia hiwa rā, kia hiwa rā!
He hiahia, he pūkenga nōu ki te mahi a te Pūkenga / Pūkenga Matua? Nāia te pōwhiri nā Te Whare Wānanga o Waitaha kia tono mai i te tūranga nei.

Āu Mahi | What You Will Do

The Department of Management, Marketing and Tourism at the UC Business School invites applications for a full-time, tenure-track Lecturer-Senior Lecturer, below the bar (Assistant Professor) of Marketing with expertise in Digital Marketing.

We are particularly interested in candidates whose background (teaching, research, or professional) demonstrates the integration of data-driven decision-making and emerging technologies like AI applications in Marketing and/or related fields.

Mōu | Who You Are

The ideal candidate will demonstrate a strong commitment to teaching excellence, maintain an active research agenda consistent with AACSB scholarly academic (SA) qualifications, and contribute to the service mission of the department, Business School, and university. Experience in applying analytics and AI tools to solve marketing challenges is strongly valued.

Essential Responsibilities

• Teach undergraduate and/or graduate courses in Digital Marketing, AI in Marketing, and related courses, using face-to-face, hybrid, and asynchronous online formats.
• Maintain an active research agenda that advances knowledge in digital marketing, AI in marketing, meeting AACSB SA standards.
• Contribute to curriculum development by integrating emerging technologies, analytics software, and AI applications into marketing education.
• Mentor students in academic and professional development, including data-driven projects, case competitions, and applied research opportunities.
• Engage in service activities at the department, college, university, and professional levels.
• Collaborate with faculty across disciplines to develop integrated learning experiences.
• Lead experiential learning initiatives such as live client projects, AI-driven simulations, or case competitions.

The standard teaching load is three-four courses per academic year, with opportunities for course load reductions through external grants.

Required Qualifications

• A Ph.D. in Marketing or a closely related field, from an AACSB-accredited institution.
• Candidates close to completion of a PhD with a scheduled dissertation defense date prior to the employment start date will be considered.
• Demonstrated ability to meet AACSB Scholarly Academic (SA) qualifications and evidence of teaching effectiveness.

Preferred Qualifications

• Teaching, research, or industry experience demonstrating familiarity with AI-enabled marketing tools or related emerging technologies.
• Active engagement with industry partnerships, professional organizations, or applied research collaborations.

Mahi Ngātahi | Who You Will Work With

Nau mai, haere mai. The Department of Management, Marketing and Tourism (MMT) is one of the leading business departments within New Zealand and one of three constituent departments/units in the UC Business School. The School is triple-crown accredited by AACSB, EQUIS and AMBA. We provide a collegial environment, and academic staff have access to generous internal research funding, sabbatical leave, and the world-renowned Erskine fellowship programme.

For more information about the MMT team, please visit us here. More information on the current innovation and entrepreneurship staff can be found here. We also have an active Centre for Entrepreneurship to support student entrepreneurial capability and details on this can be found here

Ngā Painga o UC | Why UC

Tangata Tū, Tangata Ora -– Engaged, Empowered, Making a Difference.

We are committed to accessible higher education, service to the community and the encouragement of talent without barriers of distance, wealth, class, gender or ethnicity. The University explicitly aims to produce graduates and support staff who are engaged with their communities, empowered to act for good and determined to make a difference in the world.

Mea e tukua nei | What we offer

The University is committed to providing an excellent working environment, this includes:

• relocation support
• five weeks annual leave and five days university holidays
• UC Parental Leave (up to 9 weeks paid) + 26 weeks Government paid parental leave and onsite childcare facility
• widely accessible sabbatical provision
• generous employer contribution to superannuation (up to 6.75%)
• University and Faculty scholarship support for post-graduate students
• a unique bequest funded endowment (Erskine Fund) that supports an extensive visiting fellowship programme
• flexible working arrangements
• supportive working environment
• professional development and study opportunities
• living in revitalised Ōtautahi | Christchurch, Aotearoa New Zealand
• a unique working environment in a beautiful campus with access to UC facilities such as the recreation centre and Staff Club at discounted rates plus onsite cafés and eateries, and more.

For more information on our Benefits, please visit https://www.canterbury.ac.nz/joinus/benefits/

This role sits within the Academic Staff, Associated Staff and Support Staff Collective Agreement and the following salary scale applies: Lecturer $94,181 - $113,616; Senior Lecturer $119,586 - $135,630.

The closing date for this position is: 15 March 2026 (midnight NZ time)

Please note, applications will be reviewed after the close date.

Pēhea te tono mai | How You Apply

Applications for this position must be submitted on our careers website (via the 'Apply' button above) and should include the following:

1. a 1-page cover letter, a 1-page research statement outlining your research interests and goals, and a 1-page teaching philosophy statement (combined)
2. a Resume which includes a list of relevant research publications (combined).

Please note, only 2 documents can be uploaded in the application process.

We do not accept applications by email, however, we are happy to answer any queries at WorkatUC@canterbury.ac.nz

For further information specifically about the role, please contact: Lucie Ozanne at lucie.ozanne@canterbury.ac.nz

For overseas applicants, please visit Immigration New Zealand website, to review the latest health and visa requirements for visiting and working in New Zealand.