Primary Work Address: 4000 Jones Bridge Road, Chevy Chase, MD,
20815
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HHMI is focused on supporting and moving science forward in a
variety of different ways ranging from conducting basic biomedical
research, empowering educators, inspiring students, developing the
next generation of scientists – even stretching into film and media
production. Our Headquarters is in the greater Washington, DC metro
area and is home to over 300 employees with expertise in
investments, communications, digital production, biomedical
sciences, and everything in between. The work housed here supports
and augments the groundbreaking research conducted in HHMI labs
across the nation. As HHMI scientists continue to push boundaries
in laboratories and classrooms, you can be sure that your
contributions while working here are making a difference.
Summary of the Role
This is a role for someone who moves fluidly between analytics and
systems, and who wants to architect and build the intelligence
layer that tells a team what’s actually working .
HHMI's Marketing and Digital Communications team shapes how the
Institute's research, programs, and opportunities reach the
scientists, students, educators, and grantees who rely on them, as
well as the general public . That work runs across web, email,
social, paid media, and in-person channels. Today the team can
track performance across each of those channels, but is missing
deep visibility and insight into how audiences move between them,
and how effectively content and strategy decisions are paying
off.
You are the person who builds that view, from the ground up. You
own the data systems, the analytics infrastructure, and the
measurement architecture that show how audiences find, experience,
and move through HHMI's digital ecosystem. That means standing up
systems that don't exist yet: leading the CRM and CDP
implementation from vendor evaluation through integration,
designing the cross-channel measurement architecture, governing UTM
taxonomy and analytics configuration, tracking search and AI
visibility, and building the audience segmentation and dashboards
that keep the full team oriented. You work in close partnership
with the Director and Content and Digital Experience Senior
Manager, turning what the data shows into decisions the team can
act on.
This is not a pure analytics role or a pure systems role. It takes
deep, career-level expertise and comfort operating on both sides at
once: the build capability sets the floor, and the analytics
fluency builds on it.
What You Will Actually Do
- Build and own the analytics infrastructure. Design,
stand up, and evolve HHMI's digital analytics, including conversion
event tracking, journey dashboards, and UTM taxonomy governance,
building what is not there yet rather than inheriting a finished
stack. This is single ownership with active enforcement, not shared
stewardship.
- Architect the whole ecosystem, not the channels. Design
and build the cross-channel measurement and event-tracking
architecture, a single view of how audiences move across web,
email, social, paid media, and events together. Find the handoffs,
the drop-off points, and the channels that are over- or
under-leveraged relative to what audiences actually need, and use
that to steer where investment and content strategy go next.
- Run search and AI visibility. Own the program that
monitors how HHMI and its programs show up across traditional
search and AI platforms. Layer the findings to spot patterns,
opportunities, and risks, and flag shifts that change what the team
should do about content and experience.
- Architect and stand up the CRM and CDP. Lead HHMI's CRM
and CDP from the ground up, evaluate and select vendors, design the
data model and identity resolution, and own the integration
patterns that tie them to the rest of the stack. Stand up the
platform from scratch, then serve as its primary day-to-day
administrator. Partner with the Marketing Manager on list
architecture, segmentation, intake forms, and data
governance.
- Own the integration architecture. Connect CRM, CDP,
analytics, email, and the website into one coherent, well-governed
stack, with clean data flowing between systems by design rather
than held together by manual exports.
- Build measurement into the website redesign. Serve as
the measurement and discoverability architect inside HHMI's ongoing
website redesign, so tracking, attribution, and AI discoverability
are built into the foundation rather than bolted on
afterward.
- Run email as real infrastructure. Manage and evolve the
underlying infrastructure of HHMI's email marketing in Mailchimp,
including attribution, list management, and integration with the
CRM as that system matures.
- Build the reporting the team runs on. Give the full team
a clear view of how audiences find and move through HHMI's
channels, including a real comparison of paid and organic
performance across sources. Present findings regularly and
translate them into plain insight for non-technical people.
- Lay the groundwork for audience modeling. As the CRM and
analytics mature, build the segmentation models that reflect how
different groups find, evaluate, and act on HHMI opportunities.
Audit the behavioral data HHMI already has, and build the
collection infrastructure that future audience modeling will
require.
What We Are Looking For
- Both sides of the house. Brings 8 to 10 years across
digital analytics and marketing operations inside a matrixed
organization, and is as comfortable configuring a system as reading
what it produces.
- Insight, not report-pulling. Turns data into decisions
people can act on. Anyone can export a dashboard. Knows which
number matters this week and why.
- Builder first, operator second. Has stood up CRM and CDP
platforms, not just administered them, and ideally led an
implementation end to end: vendor selection, data model,
integration. Running an existing stack is table stakes here;
building one is the point.
- Thinks in systems. Data models, integration patterns,
identity resolution, and governance are how this role approaches a
problem. Builds for maintainability, not one-off fixes.
- Fluent where search is going. Knows SEO and AEO and
search performance analysis, and understands how search visibility
and AI discoverability are converging into one discipline.
- Tagging is second nature. UTM taxonomy, campaign
tracking, and pixel tracking (Meta Pixel, Reddit Pixel, LinkedIn
Insight Tag) are familiar ground, and this role is comfortable
owning data governance without being told how.
- Fluent across audiences. Works across content,
marketing, and technology teams, driving standards and change
across groups not directly managed, and can explain a data finding
to a non-technical stakeholder without losing the substance.
- Education and experience. HHMI is ultimately looking for
depth rather than a fixed number of years: what matters is genuine
command of building and owning marketing technology systems,
digital analytics, and the search and AI visibility
landscape.
What This Role Is Not
- A pure analytics role. This role builds and owns the
systems, not just reports on them.
- A pure systems role. Standing up the platform is half
the job. The other half is telling the team what the data
means.
- An administrator's seat. This is not inheriting a
finished stack to keep running. This role is here to build what is
not there yet, then own it.
- A report-runner's seat. The point is not simply to
produce dashboards on request. It is to own the intelligence
function and push it forward.
- A single-channel specialist role. The job is to see the
whole ecosystem at once, not to go deep on one channel in
isolation.
Practical Details
This is a full-time HHMI position based at headquarters in Chevy
Chase, MD, with a hybrid schedule of three days in person (Tuesday
through Thursday) . The role reports to the Content and Digital
Experience Senior Manager, and partners closely with the Director
and the Marketing Manager.
How to Apply
Interested candidates must submit a resume with their application.
They are also encouraged to include a cover letter describing their
interest in this role and how their experience aligns with it
We encourage qualified candidates who are eligible to work in
the United States to apply. Please note, we are not able to sponsor
a visa for this position at this time .
Physical Requirements:
Remaining in a normal seated or standing position for extended
periods of time; reaching and grasping by extending hand(s) or
arm(s); dexterity to manipulate objects with fingers, for example
using a keyboard; communication skills using the spoken word;
ability to see and hear within normal parameters; ability to move
about workspace. The position requires mobility, including the
ability to move materials weighing up to several pounds (such as a
laptop computer or tablet).
Persons with disabilities may be able to perform the essential
duties of this position with reasonable accommodation. Requests for
reasonable accommodation will be evaluated on an individual
basis.
Please Note:
This job description sets forth the job’s principal duties,
responsibilities, and requirements; it should not be construed as
an exhaustive statement, however. Unless they begin with the word
“may,” the Essential Duties and Responsibilities described above
are “essential functions” of the job, as defined by the Americans
with Disabilities Act.
Compensation and Benefits
Our employees are compensated from a total rewards perspective in
many ways for their contributions to our mission, including
competitive pay, exceptional health benefits, retirement plans,
time off, and a range of recognition and wellness programs. Visit
our
Benefits at HHMI site to learn more.
Hiring Pay Range
$140,000.00 - $175,000.00
Pay Type:
Annual
The posted range reflects HHMI’s good faith estimate of the
anticipated hiring salary range for this role at the time of
posting. Actual hiring compensation is determined by a candidate’s
qualifications, experience, and internal equity.
HHMI is an Equal Opportunity
Employer
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