Rate My Professor Dan Nunan

Professor Dan Nunan is the Executive Dean of the Faculty of Business and Law and Professor of Management at the University of Roehampton, London, a position he assumed in September 2024. Prior to this, he held the role of Professor and Associate Dean (Education) at WMG, the University of Warwick's largest academic department and a globally renowned center for industrial research and education. Earlier appointments include Head of School and Professor of Management at the University of Portsmouth, as well as faculty positions at Birkbeck, University of London, and Henley Business School, University of Reading. His academic qualifications comprise a PhD in Management from Cranfield University, awarded in 2008 and funded by the Economic and Social Research Council (ESRC), master's degrees from Cranfield University and the University of Strathclyde, and an undergraduate degree from the University of York.

Dan Nunan's research specializations encompass market research, data-driven marketing and insight, technology management, market data, and public policy. He has authored more than 50 papers in leading management and business journals. As lead author, he contributed to the textbook Marketing Research: An Applied Approach, currently in its sixth edition and adopted by over 400 universities in Europe. Selected key publications include 'Beyond employability: Repositioning industry placements as strategic University–Industry relationships' (2025, with René W.J. Moolenaar), 'Sixty-five years of the International Journal of Market Research' (2024), 'Two decades of Net Promoter Score: Relevance or evidence?' (2024), 'Dashed expectations in service experiences: Effects of robots human-likeness on customers’ responses' (2023, with Grazzini and Viglia), 'Fake news, social media and marketing: A systematic review' (2023), 'Gamification and the online retail experience' (with Victoria Insley), and 'Exploring reidentification risk: is anonymization a promise we can keep?' (2016, with Marialaura Di Domenico). In 2022, ESOMAR named him one of 10 leading academics worldwide in market research, data-driven marketing, and insight. Since 2019, he has served as Editor-in-Chief of the International Journal of Market Research. Professor Nunan is also a member of the Quality Investigations Committee of the Office for Students, underscoring his dedication to excellence in higher education delivery.